{"title":"在印尼新冠疫情背景下重新定义中小企业经营绩效转型驱动因素","authors":"Ligasyah Arnanda Primadana, Muhammad Abdilah Ramdani, Shifa Hustima Sahara, Atik Aprianingsih","doi":"10.14710/jspi.v20i3.212-240","DOIUrl":null,"url":null,"abstract":"The purpose of this study is to understand transformation drives using past research as the basis of argument on every variable with business performance as the measurement standard. The research using deep searching of journal databases, the output is conducting a conceptual framework. The transformation drivers in our conceptual framework have six factors namely organization, technology, consumer behavior, financial, external support, and network with the measure of success of that transformation drives using business performance. The result is that the past research supports all the purposes of points in the variable that can positively contribute to business performance.","PeriodicalId":300102,"journal":{"name":"Jurnal Sains Pemasaran Indonesia (Indonesian Journal of Marketing Science)","volume":"84 1","pages":"0"},"PeriodicalIF":0.0000,"publicationDate":"2021-12-17","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"0","resultStr":"{\"title\":\"Redefining Transformation Drivers in SMEs toward Business Performance with Covid-19 Situation in Indonesia\",\"authors\":\"Ligasyah Arnanda Primadana, Muhammad Abdilah Ramdani, Shifa Hustima Sahara, Atik Aprianingsih\",\"doi\":\"10.14710/jspi.v20i3.212-240\",\"DOIUrl\":null,\"url\":null,\"abstract\":\"The purpose of this study is to understand transformation drives using past research as the basis of argument on every variable with business performance as the measurement standard. The research using deep searching of journal databases, the output is conducting a conceptual framework. The transformation drivers in our conceptual framework have six factors namely organization, technology, consumer behavior, financial, external support, and network with the measure of success of that transformation drives using business performance. The result is that the past research supports all the purposes of points in the variable that can positively contribute to business performance.\",\"PeriodicalId\":300102,\"journal\":{\"name\":\"Jurnal Sains Pemasaran Indonesia (Indonesian Journal of Marketing Science)\",\"volume\":\"84 1\",\"pages\":\"0\"},\"PeriodicalIF\":0.0000,\"publicationDate\":\"2021-12-17\",\"publicationTypes\":\"Journal Article\",\"fieldsOfStudy\":null,\"isOpenAccess\":false,\"openAccessPdf\":\"\",\"citationCount\":\"0\",\"resultStr\":null,\"platform\":\"Semanticscholar\",\"paperid\":null,\"PeriodicalName\":\"Jurnal Sains Pemasaran Indonesia (Indonesian Journal of Marketing Science)\",\"FirstCategoryId\":\"1085\",\"ListUrlMain\":\"https://doi.org/10.14710/jspi.v20i3.212-240\",\"RegionNum\":0,\"RegionCategory\":null,\"ArticlePicture\":[],\"TitleCN\":null,\"AbstractTextCN\":null,\"PMCID\":null,\"EPubDate\":\"\",\"PubModel\":\"\",\"JCR\":\"\",\"JCRName\":\"\",\"Score\":null,\"Total\":0}","platform":"Semanticscholar","paperid":null,"PeriodicalName":"Jurnal Sains Pemasaran Indonesia (Indonesian Journal of Marketing Science)","FirstCategoryId":"1085","ListUrlMain":"https://doi.org/10.14710/jspi.v20i3.212-240","RegionNum":0,"RegionCategory":null,"ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"","JCRName":"","Score":null,"Total":0}
Redefining Transformation Drivers in SMEs toward Business Performance with Covid-19 Situation in Indonesia
The purpose of this study is to understand transformation drives using past research as the basis of argument on every variable with business performance as the measurement standard. The research using deep searching of journal databases, the output is conducting a conceptual framework. The transformation drivers in our conceptual framework have six factors namely organization, technology, consumer behavior, financial, external support, and network with the measure of success of that transformation drives using business performance. The result is that the past research supports all the purposes of points in the variable that can positively contribute to business performance.