人口因素对酒店选择过程的影响研究

Selda Uca, V. Altintas, D. Tuzunkan, M. Toanoglou
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引用次数: 6

摘要

本研究的目的是确定影响酒店选择过程的因素,并找出这些因素是否因人口统计变量而不同。为此目的,在居住在伊斯坦布尔市的个人的参与下进行了一项实地研究。400人参与了这项研究进行的调查。结果发现,虽然影响酒店选择过程的因素会根据参与者的性别和年龄而变化,但并不会根据受教育程度和家庭收入而有所不同。今后的建议是根据调查结果提出的。
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A study on the effects of demographic factors on hotel selection process
Abstract The purpose of this study is to determine the factors that affect the hotel selection process and to find out whether these factors differ depending on demographic variables. For this purpose, a field study was carried out with the participation of individuals residing in the city of Istanbul. Four hundred persons participated in the survey that was carried out under the study. As a result, it was found that while factors affecting the hotel selection process changed according to gender and age of the participants, they did not differ according to level of education and household income. Future recommendations were made in accordance with the findings.
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