A Study on the Use and Perception of Colors in Dramas: Focused on TV Drama

This study analyzed the use of colors in dramas and perception changes according to color changes of viewers through the drama The Penthouse: War in Life. First, the color changes of three representative episodes of ‘revenge’, ‘crime’, and ‘desire’ that constituted the main story were examined. Uses of colors in various mise-en-scène was analyzed. As a result, The Penthouse: War in Life increased viewers’ tension by changing background colors according to changes in the story or achieved climactic atmosphere through changes in costumes and lighting and delivered the drama’s contents more effectively. In addition, it was confirmed that the viewers received different meanings from the same video according to the strong color contrast that represented mental state of characters and the flow of the story and the change of the symbolic colors. In this way, through the use of colors in video production, it is possible to increase the immersion of viewers and increase the atmosphere of the drama as well as increase the video aesthetics.