MALİYYƏ MENECMENTİNDƏ NAĞD PUL VƏSAİTLƏRİNİN EFFEKTİV İDARƏ EDİLMƏSİ

Declining and uncertain demand and disrupting supply chains create cash and turnover problems in enterprises. Businesses have difficulty collecting receivables from customers who do not have enough cash. There are also delays in enterprises' payments to suppliers and contractors due to short-term cash flows, ie short-term cash inflows. Companies need working capital and cash for their daily activities. There are also delays in enterprises' payments to suppliers and contractors due to short-term cash flows, ie short-term cash inflows. Excessive cash holdings also pose a number of problems, such as not being able to take advantage of lucrative investment opportunities. This article will provide information on how to determine the optimal level of cash, what approaches are used, the possibilities and limitations of these approaches, and what measures should be taken to control the inflow and outflow of cash. Keywords: cash, model,finance, alternative value, money management