印尼B2C电子商务买家信任测度

Adre Edbert, James Purnama, I. E. Kho
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引用次数: 0

摘要

电子商务在互联网社会中扮演着重要的角色。在这种情况下,信任起着很大的作用。本研究的目的是确定信任是否是最近网站流量下降的一个重要因素。研究将确定它是否是导致网站流量减少的主要原因,还是有其他因素导致流量减少。
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B2C E-Commerce Buyer Trust Measurement in Indonesia
E-commerce has played a big part in the internet society. In this case trust is playing a big factor. The purpose of this research is to determine whether trust is a big factor in the recent decrease of the website traffic. The research will determine whether it is the main cause of the decrease of the website traffic or there is other factor that cause the decrease of the traffic.
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