The Student Journey Map (SJM): a scenario-based approach to professionalizing digital education

The Student Journey Map (SJM) places learners at the center of sharing knowledge, with the support of a teacher who assumes the role of coach in the acquisition and dissemination of know-how. The SJM is designed to be experimented with in combination with the educational scripting approach of the Customer Journey Map. In our qualitative study, we formulated several propositions, the primary one being that it is important to offer face-to-face social exchanges in student-based environments. The SJM helps to compensate for isolation by recreating a social link between students. The teacher begins by establishing the pedagogical scenario of the course with its objectives, the topics to be covered, and practical training sessions. Our experiments show that by using the SJM approach, students collaborate directly with each other, thereby allowing co-learning that does not occur in a merely transposed online teaching approach.