Business and the Fear of Materialism

By the time a business society is labeled “materialist,” the battle slogan has already rallied what must once have been mere squads of private frustrations. To begin with, somebody's conscience must have been upset by the great business mastery of circumstance, or there would be no need to complain about “materialism” or anything else. Since a case of upset conscience can cover a variety of aches and pains, it might be worth investigating some of the particular frustrations before we draw conclusions about business in general. Fortunately, we have data that isolate some aspects of the problem where we can observe and enjoy it—in the roots of an occurrence, with real people living the issues.