商业模式创新与复制

Roberto García-Castro, J. Ricart, M. Lieberman, N. Balasubramanian
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引用次数: 1

摘要

生产率的提高在企业的价值创造和分配中起着至关重要的作用。本章将价值创造和价值获取的战略框架与生产力文献中的工具联系起来,以便更好地理解回报如何在业务中的不同利益相关者之间分配,以及这种分配如何随着时间的推移而演变。两位作者将商业模式创新和复制区分为两种真正的价值创造来源。对美国航空业西南航空公司的历史分析说明了可以使用正式模型来衡量公司层面的生产率增长的见解。
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Business Model Innovation and Replication
Productivity gains play a crucial role in value creation and distribution in firms. This chapter connects the strategy framework of value creation and value capture with the tools from the productivity literature in order to understand better how returns are distributed between different stakeholders in the business and how this distribution might evolve over time. The authors distinguish between business model innovation and replication as two genuine sources of value creation. The historical analysis of Southwest Airlines in the US airline industry illustrates the insights that can be gained using a formal model to measure productivity gains at the firm level.
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