通过社交媒体提高收入的营销技巧训练

Dede Suleman, Imelda Sari, Taat Kuspriyono, Dedi Suharyadi
{"title":"通过社交媒体提高收入的营销技巧训练","authors":"Dede Suleman, Imelda Sari, Taat Kuspriyono, Dedi Suharyadi","doi":"10.54259/pakmas.v1i2.92","DOIUrl":null,"url":null,"abstract":"This journal contains the results of research related to training in marketing tricks to increase income with the help of social media. In the current marketing program, efforts to increase income need to be carried out apart from offline sales, it also needs to be done with online activities. One of the obstacles could be the lack of knowledge from the company team in using online marketing methods, especially through social media. Currently the company's marketing activities were previously carried out offline through advertising marketing and other print media in the form of distributing brochures or pamphlets and then continuing with marketing through print media and electronic media. Currently, both types of marketing activities are considered ineffective, especially in the midst of the Covid-19 pandemic, which has not yet ended. The main problems experienced by companies today include low income due to the impact of the pandemic where offline marketing activities are experiencing a pandemic so there needs to be a solution for marketing methods with new methods. One solution that is trying to be delivered in this community service activity is training on the use of social media. could be Instagram. So, it can be said that this could be one of the solutions in digital marketing with more emphasis on the use of social media in marketing products to increase company income.","PeriodicalId":344074,"journal":{"name":"PaKMas: Jurnal Pengabdian Kepada Masyarakat","volume":"44 1","pages":"0"},"PeriodicalIF":0.0000,"publicationDate":"2021-11-18","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"0","resultStr":"{\"title\":\"Pelatihan Trik Pemasaran Dengan Meningkatkan Pendapatan Melalui Media Sosial\",\"authors\":\"Dede Suleman, Imelda Sari, Taat Kuspriyono, Dedi Suharyadi\",\"doi\":\"10.54259/pakmas.v1i2.92\",\"DOIUrl\":null,\"url\":null,\"abstract\":\"This journal contains the results of research related to training in marketing tricks to increase income with the help of social media. In the current marketing program, efforts to increase income need to be carried out apart from offline sales, it also needs to be done with online activities. One of the obstacles could be the lack of knowledge from the company team in using online marketing methods, especially through social media. Currently the company's marketing activities were previously carried out offline through advertising marketing and other print media in the form of distributing brochures or pamphlets and then continuing with marketing through print media and electronic media. Currently, both types of marketing activities are considered ineffective, especially in the midst of the Covid-19 pandemic, which has not yet ended. The main problems experienced by companies today include low income due to the impact of the pandemic where offline marketing activities are experiencing a pandemic so there needs to be a solution for marketing methods with new methods. One solution that is trying to be delivered in this community service activity is training on the use of social media. could be Instagram. So, it can be said that this could be one of the solutions in digital marketing with more emphasis on the use of social media in marketing products to increase company income.\",\"PeriodicalId\":344074,\"journal\":{\"name\":\"PaKMas: Jurnal Pengabdian Kepada Masyarakat\",\"volume\":\"44 1\",\"pages\":\"0\"},\"PeriodicalIF\":0.0000,\"publicationDate\":\"2021-11-18\",\"publicationTypes\":\"Journal Article\",\"fieldsOfStudy\":null,\"isOpenAccess\":false,\"openAccessPdf\":\"\",\"citationCount\":\"0\",\"resultStr\":null,\"platform\":\"Semanticscholar\",\"paperid\":null,\"PeriodicalName\":\"PaKMas: Jurnal Pengabdian Kepada Masyarakat\",\"FirstCategoryId\":\"1085\",\"ListUrlMain\":\"https://doi.org/10.54259/pakmas.v1i2.92\",\"RegionNum\":0,\"RegionCategory\":null,\"ArticlePicture\":[],\"TitleCN\":null,\"AbstractTextCN\":null,\"PMCID\":null,\"EPubDate\":\"\",\"PubModel\":\"\",\"JCR\":\"\",\"JCRName\":\"\",\"Score\":null,\"Total\":0}","platform":"Semanticscholar","paperid":null,"PeriodicalName":"PaKMas: Jurnal Pengabdian Kepada Masyarakat","FirstCategoryId":"1085","ListUrlMain":"https://doi.org/10.54259/pakmas.v1i2.92","RegionNum":0,"RegionCategory":null,"ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"","JCRName":"","Score":null,"Total":0}
引用次数: 0

摘要

这本杂志包含了与在社交媒体的帮助下增加收入的营销技巧培训相关的研究结果。在目前的营销方案中,增加收入的努力除了需要进行线下销售之外,还需要进行线上活动。其中一个障碍可能是公司团队缺乏使用在线营销方法的知识,尤其是通过社交媒体。目前公司的营销活动以前是通过广告营销和其他平面媒体在线下进行,以发放小册子或小册子的形式,然后通过平面媒体和电子媒体继续进行营销。目前,这两种类型的营销活动都被认为是无效的,特别是在Covid-19大流行尚未结束的情况下。今天公司遇到的主要问题包括由于大流行的影响而导致的收入低下,线下营销活动正在经历大流行,因此需要用新方法解决营销方法。在这个社区服务活动中,试图提供的一个解决方案是对社交媒体的使用进行培训。可能是Instagram。因此,可以说,这可能是数字营销的解决方案之一,更强调在营销产品中使用社交媒体来增加公司收入。
本文章由计算机程序翻译,如有差异,请以英文原文为准。
查看原文
分享 分享
微信好友 朋友圈 QQ好友 复制链接
本刊更多论文
Pelatihan Trik Pemasaran Dengan Meningkatkan Pendapatan Melalui Media Sosial
This journal contains the results of research related to training in marketing tricks to increase income with the help of social media. In the current marketing program, efforts to increase income need to be carried out apart from offline sales, it also needs to be done with online activities. One of the obstacles could be the lack of knowledge from the company team in using online marketing methods, especially through social media. Currently the company's marketing activities were previously carried out offline through advertising marketing and other print media in the form of distributing brochures or pamphlets and then continuing with marketing through print media and electronic media. Currently, both types of marketing activities are considered ineffective, especially in the midst of the Covid-19 pandemic, which has not yet ended. The main problems experienced by companies today include low income due to the impact of the pandemic where offline marketing activities are experiencing a pandemic so there needs to be a solution for marketing methods with new methods. One solution that is trying to be delivered in this community service activity is training on the use of social media. could be Instagram. So, it can be said that this could be one of the solutions in digital marketing with more emphasis on the use of social media in marketing products to increase company income.
求助全文
通过发布文献求助,成功后即可免费获取论文全文。 去求助
来源期刊
自引率
0.00%
发文量
0
期刊最新文献
Peningkatan Pengetahuan Tanda Obat Tidak Layak Konsumsi Untuk Mewujudkan Penguatan Sistem Hukum Aspek Budaya Pengenalan Dasar-Dasar Akuntansi dalam Rangka Peningkatan & Memperluas Wawasan Terkait Akuntansi Pelatihan Guru SD Inpres Tiom Cara Mengajarkan Hitung Dasar Matematika dengan Metode Jarimatika dan Alat Peraga Dampak Konsumen Terhadap Pinjaman Online (PINJOL) Pelatihan dan Perbaikan Sistem Akuntansi di Pusat Rehabilitasi Sabatu
×
引用
GB/T 7714-2015
复制
MLA
复制
APA
复制
导出至
BibTeX EndNote RefMan NoteFirst NoteExpress
×
×
提示
您的信息不完整,为了账户安全,请先补充。
现在去补充
×
提示
您因"违规操作"
具体请查看互助需知
我知道了
×
提示
现在去查看 取消
×
提示
确定
0
微信
客服QQ
Book学术公众号 扫码关注我们
反馈
×
意见反馈
请填写您的意见或建议
请填写您的手机或邮箱
已复制链接
已复制链接
快去分享给好友吧!
我知道了
×
扫码分享
扫码分享
Book学术官方微信
Book学术文献互助
Book学术文献互助群
群 号:481959085
Book学术
文献互助 智能选刊 最新文献 互助须知 联系我们:info@booksci.cn
Book学术提供免费学术资源搜索服务,方便国内外学者检索中英文文献。致力于提供最便捷和优质的服务体验。
Copyright © 2023 Book学术 All rights reserved.
ghs 京公网安备 11010802042870号 京ICP备2023020795号-1