Application of cloud technology in digital cultural heritage: an analysis of public culture cloud platforms in China

Purpose The purpose of this paper is to investigate the significant advantages of cloud technology in digital cultural heritage construction by analyzing public culture cloud platforms in China. The authors hope to provide references for other countries and regions on the applications of cloud computing techniques in digital cultural construction. Design/methodology/approach The primary research methods involved interview and case analysis. A comprehensive understanding of cloud technology and China’s culture cloud platforms were gained through research into extensive amounts of literature. Analyzing 21 culture cloud platforms offers a general understanding of culture clouds, while the Hunan Public Culture Cloud acts as a representative sample that gives detailed insight. Findings This paper explores the considerable advantages of cloud computing in digital cultural construction from four aspects: integration of decentralized heterogeneous resources, coordination and cooperation, accurately matching user needs and promotion of balanced service development. Originality/value Existing studies fall short of comprehensive investigations of culture cloud platforms and in-depth analysis of the advantages of cloud technology applications. This paper uses the construction of public culture cloud platforms in China as the research object. Further, this paper compares the construction status of different culture cloud platforms.