诚信奖励:区块链电子商务中促进信任的激励机制

David Lee Kuo Chuen, Yang Li, Weibiao Xu
{"title":"诚信奖励:区块链电子商务中促进信任的激励机制","authors":"David Lee Kuo Chuen, Yang Li, Weibiao Xu","doi":"10.31585/jbba-6-2-(5)2023","DOIUrl":null,"url":null,"abstract":"Building trust is a difficult task among strangers over a network. This is because fraud happens when the temptation to cheat becomes greater than the rewards of staying honest. The enormous growth of e-commerce has resulted in cheating and fraud becoming increasingly important issues. Advocates for blockchains argue that this new technology can effectively eliminate misconduct and promote trust among participants. However, recent field experimental studies show that fraud still exists in the blockchain-based marketplace. This article suggests a new design for the arbitration process. A trusted third party is given the right to resolve disputes and reward blockchain cryptographic tokens to honest users. We show that the optimal strategies of individual users involve delivering quality items as described and leaving honest reviews about purchased items.","PeriodicalId":33145,"journal":{"name":"The Journal of The British Blockchain Association","volume":null,"pages":null},"PeriodicalIF":1.4000,"publicationDate":"2023-09-06","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"0","resultStr":"{\"title\":\"Rewarding Honesty: An Incentive Mechanism to Promote Trust in Blockchain-Based E-commerce\",\"authors\":\"David Lee Kuo Chuen, Yang Li, Weibiao Xu\",\"doi\":\"10.31585/jbba-6-2-(5)2023\",\"DOIUrl\":null,\"url\":null,\"abstract\":\"Building trust is a difficult task among strangers over a network. This is because fraud happens when the temptation to cheat becomes greater than the rewards of staying honest. The enormous growth of e-commerce has resulted in cheating and fraud becoming increasingly important issues. Advocates for blockchains argue that this new technology can effectively eliminate misconduct and promote trust among participants. However, recent field experimental studies show that fraud still exists in the blockchain-based marketplace. This article suggests a new design for the arbitration process. A trusted third party is given the right to resolve disputes and reward blockchain cryptographic tokens to honest users. We show that the optimal strategies of individual users involve delivering quality items as described and leaving honest reviews about purchased items.\",\"PeriodicalId\":33145,\"journal\":{\"name\":\"The Journal of The British Blockchain Association\",\"volume\":null,\"pages\":null},\"PeriodicalIF\":1.4000,\"publicationDate\":\"2023-09-06\",\"publicationTypes\":\"Journal Article\",\"fieldsOfStudy\":null,\"isOpenAccess\":false,\"openAccessPdf\":\"\",\"citationCount\":\"0\",\"resultStr\":null,\"platform\":\"Semanticscholar\",\"paperid\":null,\"PeriodicalName\":\"The Journal of The British Blockchain Association\",\"FirstCategoryId\":\"1085\",\"ListUrlMain\":\"https://doi.org/10.31585/jbba-6-2-(5)2023\",\"RegionNum\":0,\"RegionCategory\":null,\"ArticlePicture\":[],\"TitleCN\":null,\"AbstractTextCN\":null,\"PMCID\":null,\"EPubDate\":\"\",\"PubModel\":\"\",\"JCR\":\"Q3\",\"JCRName\":\"ECONOMICS\",\"Score\":null,\"Total\":0}","platform":"Semanticscholar","paperid":null,"PeriodicalName":"The Journal of The British Blockchain Association","FirstCategoryId":"1085","ListUrlMain":"https://doi.org/10.31585/jbba-6-2-(5)2023","RegionNum":0,"RegionCategory":null,"ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"Q3","JCRName":"ECONOMICS","Score":null,"Total":0}
引用次数: 0

摘要

在网络上的陌生人之间建立信任是一项艰巨的任务。这是因为当欺骗的诱惑大于保持诚实的回报时,欺诈就会发生。电子商务的巨大增长导致欺骗和欺诈成为越来越重要的问题。区块链的倡导者认为,这种新技术可以有效地消除不当行为,促进参与者之间的信任。然而,最近的实地实验研究表明,在基于区块链的市场中,欺诈仍然存在。本文提出了一种仲裁过程的新设计。受信任的第三方有权解决争议,并将区块链加密令牌奖励给诚实的用户。我们表明,个人用户的最佳策略包括按照描述交付高质量的商品,并对购买的商品留下诚实的评论。
本文章由计算机程序翻译,如有差异,请以英文原文为准。
查看原文
分享 分享
微信好友 朋友圈 QQ好友 复制链接
本刊更多论文
Rewarding Honesty: An Incentive Mechanism to Promote Trust in Blockchain-Based E-commerce
Building trust is a difficult task among strangers over a network. This is because fraud happens when the temptation to cheat becomes greater than the rewards of staying honest. The enormous growth of e-commerce has resulted in cheating and fraud becoming increasingly important issues. Advocates for blockchains argue that this new technology can effectively eliminate misconduct and promote trust among participants. However, recent field experimental studies show that fraud still exists in the blockchain-based marketplace. This article suggests a new design for the arbitration process. A trusted third party is given the right to resolve disputes and reward blockchain cryptographic tokens to honest users. We show that the optimal strategies of individual users involve delivering quality items as described and leaving honest reviews about purchased items.
求助全文
通过发布文献求助,成功后即可免费获取论文全文。 去求助
来源期刊
自引率
0.00%
发文量
11
审稿时长
5 weeks
期刊最新文献
Ethereum 2.0 Hard Fork: Consensus Change and Market Efficiency Assessing the Readiness of the South African Public Sector to Embrace Blockchain Technology: Factors for Successful Adoption Towards Confidential Chatbot Conversations: A Decentralised Federated Learning Framework Designing a Blockchain-Based Customer Loyalty Programme using Design Science Research Method Web 2 vs. Web 3 Paths to the Metaverse: Who Is Leading? Who Should Lead?
×
引用
GB/T 7714-2015
复制
MLA
复制
APA
复制
导出至
BibTeX EndNote RefMan NoteFirst NoteExpress
×
×
提示
您的信息不完整,为了账户安全,请先补充。
现在去补充
×
提示
您因"违规操作"
具体请查看互助需知
我知道了
×
提示
现在去查看 取消
×
提示
确定
0
微信
客服QQ
Book学术公众号 扫码关注我们
反馈
×
意见反馈
请填写您的意见或建议
请填写您的手机或邮箱
已复制链接
已复制链接
快去分享给好友吧!
我知道了
×
扫码分享
扫码分享
Book学术官方微信
Book学术文献互助
Book学术文献互助群
群 号:481959085
Book学术
文献互助 智能选刊 最新文献 互助须知 联系我们:info@booksci.cn
Book学术提供免费学术资源搜索服务,方便国内外学者检索中英文文献。致力于提供最便捷和优质的服务体验。
Copyright © 2023 Book学术 All rights reserved.
ghs 京公网安备 11010802042870号 京ICP备2023020795号-1