Bo Wendy Gao, Chris Zhu, Hongmei Song, Ianthe M. Belisle Dempsey
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Interpreting the perceptions of authenticity in virtual reality tourism through postmodernist approach
Based on the authenticity theory and limited extant research on virtual reality (VR) tourism experience, this study aims to extend authenticity theory by focusing on perceptions of authenticity from postmodernist approach and developing a theoretical framework for tourists participating in VR tourism experience. In-depth interviews were conducted with 28 respondents, and thematic analysis was adopted to analyze the data. Through inductive and deductive data analysis, three main themes are extracted, and six sub-themes are generated, helping to form a framework of authenticity in VR tourism. The findings contribute both to be authenticity theory and VR tourism implication.
期刊介绍:
Information Technology & Tourism stands as the pioneer interdisciplinary journal dedicated to exploring the essence and impact of digital technology in tourism, travel, and hospitality. It delves into challenges emerging at the crossroads of IT and the domains of tourism, travel, and hospitality, embracing perspectives from both technical and social sciences. The journal covers a broad spectrum of topics, including but not limited to the development, adoption, use, management, and governance of digital technology. It supports both theory-focused research and studies with direct relevance to the industry.