Inheritance, Protection and Innovation of Festival Culture in the Perspective of Intangible Cultural Heritage—The Case of Zigong Lantern Festival

The Zigong Lantern Festival is a traditional folk cultural activity in the Zigong area of Sichuan Province, and is an important component of Chinese lantern festival culture and festival culture. The Lantern Festival has a long history and distinctive characteristics, becoming one of the most unique branches of Chinese lantern culture with its distinct cultural connotations and artistic features. This article will use analogy and literature analysis to study the cultural origin, folk content, forms of expression, unique charm, protection and inheritance of the Zigong Lantern Festival. It will explore new methods for intangible cultural heritage to help revitalize festival culture, new paths to realize economic and cultural value, and further promote the modernization development of excellent traditional Chinese culture.