塑造俄罗斯宣传员形象的语义和实用方面(以《俄罗斯宣传员》杂志为基础)

Yuliya O. Solovyeva
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引用次数: 0

摘要

文章介绍了对与法律相关的企业大众媒体记者在塑造现代俄罗斯律师正面形象时所使用的显性和隐性手段进行语言语用学研究的结果。作者认为,目前社会需要取代集体意识中对律师/辩护人根深蒂固的负面刻板印象,因为正是法律的代表形成了守法的行为模式。大众传媒在塑造律师形象方面发挥着重要作用,许多俄罗斯公民很少见到律师本人。通过对律师的访谈和律师传记的分析,受众不仅可以了解律师的职业活动,还可以了解律师的个人生活和内心世界,从而显示出塑造律师形象的巨大潜力。文章强调并分析了作者认为对于在现代俄罗斯社会塑造律师正面形象最为重要的三个方面
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SEMANTIC AND PRAGMATIC ASPECTS OF MODELING THE IMAGE OF A RUSSIAN ADVOCATE (BASED ON THE JOURNAL “RUSSIAN ADVOCATE”)
The article presents the results of a linguopragmatic study of explicit and implicit means used by journalists of law-related corporate mass media to model the positive image of a modern Russian lawyer. The author observes that at present there is a social need to replace deeply rooted negative stereotypes about lawyers/advocates in the collective consciousness, since it is the representatives of the law who form patterns of law-abiding behavior. Mass media play a significant role in forming images of lawyers whom many Russian citizens rarely meet in person. Analyzed interviews with lawyers and lawyer biographies enable the recipients to learn more not only about the professional activities but also about personal life and inner world of lawyers, thus, demonstrating a great potential in modeling their images. The article highlights and analyzes three aspects that, in the author’s opinion, are of greatest importance for creating a positive image of a lawyer in modern Russian society
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