Hotel demand forecasting with multi-scale spatiotemporal features

Accurate demand forecasting is critical to hotel revenue management and related decision-making. Considering the heterogeneity and dynamics of spatial effects across different time scales, this study introduces a novel model which can deeply extract these features to improve the forecasting performance of hotel demand. Specifically, the model constructs input variables with different periodicities and then integrates a Transformer neural network and long short-term memory to extract multi-scale and dynamic spatiotemporal features to generate accurate forecasts. The effectiveness of the model is verified through an empirical case in Xiamen, China. Results suggest our model significantly outperforms benchmarks in terms of accuracy and robustness. The findings extend the application of spatial-temporal modeling in hotel demand forecasting. Hotel managers can use our forecasts to optimize operations, improve revenues, and control risks. The extracted spatiotemporal features can also help managers examine cooperation and competition relationships with neighbor hotels.