{"title":"研究搜索查询结构对情感分析的影响:品牌观察案例","authors":"Kristen L. Sussman, Jiemin Looi, Haseon Park","doi":"10.1080/10641734.2024.2383695","DOIUrl":null,"url":null,"abstract":"Consistent with other fields, advertising research is currently facing a replication crisis, evoking methodological concerns regarding the reproducibility of research findings. To address this cris...","PeriodicalId":516870,"journal":{"name":"Journal of Current Issues & Research in Advertising","volume":"32 1","pages":""},"PeriodicalIF":0.0000,"publicationDate":"2024-08-12","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"0","resultStr":"{\"title\":\"Examining Implications of Search Query Construction on Sentiment Analysis: The Case of Brandwatch\",\"authors\":\"Kristen L. Sussman, Jiemin Looi, Haseon Park\",\"doi\":\"10.1080/10641734.2024.2383695\",\"DOIUrl\":null,\"url\":null,\"abstract\":\"Consistent with other fields, advertising research is currently facing a replication crisis, evoking methodological concerns regarding the reproducibility of research findings. To address this cris...\",\"PeriodicalId\":516870,\"journal\":{\"name\":\"Journal of Current Issues & Research in Advertising\",\"volume\":\"32 1\",\"pages\":\"\"},\"PeriodicalIF\":0.0000,\"publicationDate\":\"2024-08-12\",\"publicationTypes\":\"Journal Article\",\"fieldsOfStudy\":null,\"isOpenAccess\":false,\"openAccessPdf\":\"\",\"citationCount\":\"0\",\"resultStr\":null,\"platform\":\"Semanticscholar\",\"paperid\":null,\"PeriodicalName\":\"Journal of Current Issues & Research in Advertising\",\"FirstCategoryId\":\"1085\",\"ListUrlMain\":\"https://doi.org/10.1080/10641734.2024.2383695\",\"RegionNum\":0,\"RegionCategory\":null,\"ArticlePicture\":[],\"TitleCN\":null,\"AbstractTextCN\":null,\"PMCID\":null,\"EPubDate\":\"\",\"PubModel\":\"\",\"JCR\":\"\",\"JCRName\":\"\",\"Score\":null,\"Total\":0}","platform":"Semanticscholar","paperid":null,"PeriodicalName":"Journal of Current Issues & Research in Advertising","FirstCategoryId":"1085","ListUrlMain":"https://doi.org/10.1080/10641734.2024.2383695","RegionNum":0,"RegionCategory":null,"ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"","JCRName":"","Score":null,"Total":0}
Examining Implications of Search Query Construction on Sentiment Analysis: The Case of Brandwatch
Consistent with other fields, advertising research is currently facing a replication crisis, evoking methodological concerns regarding the reproducibility of research findings. To address this cris...