Examination of relationships among technology acceptance, student engagement, and perceived learning on tourism-related MOOCs

ABSTRACT This study investigates the relationship between student technology acceptance, student engagement, and perceived learning on tourism-related massive open online courses (MOOCs). The respondents include 389 Indian university students who took tourism-related MOOCs. The results of PLS-SEM indicate the weak relationship between MOOC technology acceptance and the perceived learning of students. Technology acceptance has an impact on student engagement, but the impact is not highly significant. The findings show the strong relationship between student engagement and perceived learning in the context of tourism-MOOCs. The study suggested several ways to ensure student engagement and perceived learning to develop a positive attitude toward MOOC platforms and institutions that deliver MOOCs. Several implications are drawn from the findings, and future research directions are suggested.