广告中绿色信息的影响:一个元分析

IF 5.3 3区 管理学 Q1 BUSINESS International Journal of Advertising Pub Date : 2023-09-05 DOI:10.1080/02650487.2023.2252675
Fuyuan Shen, Guolan Yang, Jeff Conlin, Xiaohua Wang
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Effects of green messages in advertisements: a meta-analysis
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CiteScore
13.90
自引率
19.40%
发文量
66
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