在泗水创意旅游的社区发展中赋予Galuh Surabayan当代编织物工匠权力

A. Fitrianto, Ignatia Martha Hendrati, Nuruni Ika Kusuma Wardhani
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引用次数: 0

摘要

新冠肺炎疫情影响巨大。这种大流行病的负面影响影响到所有方面,包括经济,特别是中小微企业部门。泗水受Covid - 19大流行影响的中小微企业之一是Galuh Surabayan,这是一家生产当代扭曲蜡染的中小微企业。本文考察了受2019冠状病毒病大流行影响的加拉乌泗水的状况,以及为在泗水兴起和发展旅游业所采取的援助努力。数据收集技术采用焦点小组讨论、观察、访谈和文件,采用基于资产的社区发展方法的各个阶段。开展了五项活动,第一,媒体推广和销售能力建设,第二,提供基础设施,以提高高卢泗水梭织织物的质量和数量生产力。第三,营销和销售协助。第四,社会化媒体和市场培训。第五,记账和财务培训
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Empowering Galuh Surabayan Contemporary Woven Fabric Artisans in Community Development for Creative Tourism in Surabaya
The Covid-19 pandemic has huge impact. The negativity of this pandemic has affected all aspects, including the economy, especially in the MSMEs sector. One of the MSMEs affected by the Covid 19 Pandemic in Surabaya is Galuh Surabayan, an MSME that produced contemporary twisted batic (batik ikat). This paper examines the condition of the Galuh Surabayan, which have been affected by the Covid-19 pandemic and the assistance efforts taken to rise and develop tourism in Surabaya. Data collection techniques were carried out using Focus Group Discussion, observation, interviews, and documentation using the stages in the asset-based community development approach. There are five activities carried out, firstly, capacity building in media promotion and sales, Second, provide infrastructure facilities to improve the quality and quantity of Galuh Surabayan Woven Fabrics productivity. Third, marketing and sales assistance. Fourth, social media and marketplace training. Fifth, bookkeeping and financial training
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8 weeks
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