客户-供应商关系中的中介经验

M. Liinasuo, Anke Dittmar, E. Kaasinen
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引用次数: 0

摘要

越来越多的人认识到,服务和用户体验研究需要包括对塑造个人体验的社会过程的研究。本文调查了在企业对企业(B2B)服务的背景下,受到外界强烈影响的采用经验。这些经验被创造为中介经验,本文提供了关于它们的质量和形成的新信息。
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Mediated Experience in Customer-Supplier Relationship
There is an increasing understanding that service and user experience research needs to include the study of the social processes that shape the individual experience. The paper investigates adopted experiences, strongly affected by the outside world, in the context of business-to-business (B2B) services. These experiences are coined as mediated experiences and the paper provides new information about the quality and formation of them.
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