Telling stories of the local natural world: A path of reconnection with language and place in the Emilian context

Abstract This paper takes a pragmatic approach to the issue of language maintenance and revitalization and constructs its argument through an ecological lens. Electing Emilian – a minoritized language of Italy, as a case study, this article analyzes folk stories related to the more-than-human world. Employing an ecolinguistic framework and focusing on key theoretical concepts of evaluation, salience, and identity, this paper proposes that these folk stories can serve a dual purpose. Firstly, they can be used as materials to re-introduce the use of Emilian in the public domain by creating local spaces where the language can be spoken organically thus escaping the social stigma usually attached to it. This would help raise awareness of Emilian as a language intrinsically valuable. Secondly, by using these texts as materials, users would be exposed to new ways in which the local environment can be looked at and rediscovered. The results of the analyses are used to illustrate how ecolinguistics can be used to identify materials for language revitalization efforts in Emilian and other similar communities where the connection with heritage language, place, and identity is either partial or missing.