基于社会社区检测的协同推荐

Xin LIU , Hai-hong E , Jun-jie TONG , Mei-na SONG
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引用次数: 7

摘要

协同过滤算法已成为为用户提供个性化服务以处理海量信息的常用方法之一。传统的算法只是使用显式的用户-物品评级矩阵来查找相似的用户或物品。为了提高协同过滤算法预测评分的准确性,在传统的协同过滤算法中广泛地加入了社会信息。不同于现有的作品关注直接连接的邻居,我们考虑用户之间的社区。我们从两个方面设计算法:一是同一社区的成员有相似的品味和偏好,二是成员的品味受到其他成员的影响。我们将这两个因素简化为社区相似性和社区情感。将社区相似度作为社会社区正则化(social Community -based regularization, SCR)加入到基于模型的协同过滤算法中,与现有的社会推荐算法相比,平均绝对误差(MAE)和均方根误差(RMSE)分别提高了6.2%和6.1%。将社区情感融入到基于邻居的协同过滤算法中,改进为基于社区检测的基于邻居的协同过滤算法(NCFC),与基于用户的协同过滤算法(UCF)相比,MAE和RMSE分别提高了14.8%和8.1%。
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Collaborative recommendation based on social community detection

Collaborative filtering algorithms have become one of the most used approaches to provide personalized services for users to deal with abundance of information. The traditional algorithms just use the explicit user-item rating matrix to find similar users or items. To improve the accuracy of the ratings predicted by the collaborative filtering algorithms, social information is widely incorporated into the traditional ones. Different with the existed works focus on directly connected neighbors, we consider the community between the users. We design the algorithms in two aspects: one is that the members in the same community have similar tastes and preferences, the other is that the member's taste is affected by the other members. We simplify these two factors as community similarity and community affection. Community similarity is incorporated into modifying the model-based collaborative filtering algorithm as the social community-based regularization (SCR), which improves 6.2% in mean absolute error (MAE) and 6.1% in root mean square error (RMSE) compared to the existed social recommendation algorithm. Community affection is incorporated into modifying the neighborhood-based collaborative filtering algorithm as the neighbor-based collaborative filtering based on community detection (NCFC) which improve 14.8% in MAE and 8.1% in RMSE compared to user-based collaborative filtering (UCF).

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