影响老年人采用流动政府的因素:来自扩展TAM模型的经验证据

Bo Zhang, Runhua Tan, Jie Sui, H. Lin
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摘要

人口平均年龄的增长要求政府服务部门为老年人提供高效率、低成本的服务。提出一种嵌入情境化视角的扩展技术接受模型(ETAM),用于分析老年用户移动政务行为意愿。本研究对800名60岁及以上的参与者进行了问卷调查,以确定关键的影响因素。问卷设计采用1个因变量、3个自变量、4个干预变量和4个控制变量。基于结构方程模型(SEM)对该模型进行了8个构式的检验。实证结果表明,老年用户态度、感知外部支持、取向水平和感知易用性对老年用户接受移动政务具有显著的正向影响,感知风险对老年用户接受移动政务具有相对负向的影响。在这些因素中,用户态度和感知到的外部支持对行为意向的影响最大。
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Factors Affecting the Adoption of Mobile Government by Older People: Empirical Evidence From the Extended TAM Model
Increases in the population's average age require government services to offer high-efficiency, low-cost services aimed at the elderly. An extended technology acceptance model (ETAM) embedded in a contextualized perspective is proposed to analyze elderly users' mobile government behavioral intentions. In this study, a questionnaire survey was conducted on 800 participants aged 60 and over to identify crucial influencing factors. One dependent variable, three independent variables, four intervening variables, and four control variables were used for the questionnaire design. The proposed model was tested based on structural equation modeling (SEM) under eight constructs. The empirical results showed that elderly users' attitudes, perceived external support, orientation level, and perceived ease-of-use have a significant positive impact on elderly users' acceptance of mobile government, while perceived risk has a relatively negative impact. Among these factors, both users' attitudes and perceived external support exhibit the strongest effect on behavioral intention.
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