谁说的?(新媒体)领域的认知符号学

Q1 Arts and Humanities Cognitive Semiotics Pub Date : 2022-05-01 DOI:10.1515/cogsem-2022-2003
A. Hougaard, Todd Oakley, S. Coulson
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引用次数: 0

摘要

勃兰特(Per Aage Brandt)的概念融合方法(俗称“奥胡斯模型”)的一个公理是,符号学只有在交际互动的基础上才有意义。在这里,我们采用这种方法来处理当前的现实,日常交流越来越多地由数字视听技术平台介导。我们通过一组案例研究来实现这一目标,这些案例研究探索了这项技术如何改变和挑战社会互动,以及参与者如何利用和适应认知、体现、技术和符号学资源,以创造有意义的、集体的、虚拟的联合社会活动空间。通过这样做,我们扩大了探究的视野,并为新媒体生态提供了相关的见解。这种对视频会议的认知符号学分析的应用,面对了“调解”的本质及其完成、“虚拟空间”的状态和“社会存在”。
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Who’s talking? Cognitive semiotics in the (new media) wild
Abstract An axiom of Per Aage Brandt’s approach to conceptual blending, known colloquially as the “Aarhus model”, is that semiosis only makes sense when grounded in communicative interaction. Here we adopt that approach in relation to the reality of current, daily communication which is increasingly mediated by digital audio-visual technology platforms. We pursue this goal via a small set of case studies that explore how this technology changes and challenges social interaction and how participants exploit and adapt cognitive, embodied, technological, and semiotic resources in creating meaningful, collective, virtual spaces of joint social activity. In so doing, we expand the horizon of inquiry and contribute insights that have relevance for the new media ecology. This application of cognitive semiotic analyses of video meetings confronts the nature of “mediation” and its accomplishment, the status of “virtual spaces”, and “social presence.”
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来源期刊
Cognitive Semiotics
Cognitive Semiotics Arts and Humanities-Language and Linguistics
CiteScore
2.30
自引率
0.00%
发文量
14
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