Public Relations Management at Nahdlatul Ulama Al Ghazali University Cilacap Indonesia

Abstract

This study aims to reveal public relations management at nahdlatul ulama al ghazali university cilacap indonesia in terms: (1) The Planning; (2) The Organizing; (3) The Activity Implementation; and (4) Controlling and Evaluation. This research is an evaluation research using descriptive-analytical model with qualitative data approach and presentation. The research was conducted at nahdlatul ulama al ghazali university cilacap indonesia, with research subjects as the Head of Public Relations, Students, and the General Public. Data collected through observation, interviews, and documentation. This study uses descriptive evaluative analysis techniques and analysis with qualitative data presentation. Data from research on management of relations with the community at the Nahdlatul Ulama University Al Ghazali Cilacap Indonesia, it can be concluded that: 1) Public Relations planning management at Nahdlatul Ulama Al Ghazali University Cilacap, Indonesia, has not been running optimally, 2) Management of the implementation of the PR program at Nahdlatul Ulama Al Ghazali University Cilacap, Indonesia, tries to include institutional personnel in all stages of PR activities and also involves leaders and heads of departments in monitoring and controlling the implementation, 3) The evaluation is carried out in stages, namely in the process of implementing the Public Relations periodically reporting the development of activities to the school principal verbally and noting obstacles or obstacles in implementing work programs for be an evaluation material at the end of the year work meeting and formulate corrective steps.