George Washington: Innovative Farmer and Businessman

Abstract

Where do entrepreneurs get their ideas for ventures that will construct a valuable new future? Occasionally these are based on serendipity through observing the unexpected or the incongruous. More often, however, new ideas spring from alertness to opportunities presented by changing markets or demographics, or from awareness that existing methods or ways of organizing may be limiting future prospects. Entrepreneurs are acutely sensitive to such opportunities through their natural inclinations in paying attention to trends and developments, or through their more purposeful efforts to seek out new knowledge. This case study will explore an aspect of Washington’s leadership less well known than his military and political career but just as important; Washington the farmer, business owner and entrepreneur.