Adoption of near field communication for mobile payment: Evidence from Macau

K. Sam, C. Chatwin, Jing Xin Zhang
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引用次数: 9

Abstract

The proliferation of mobile banking is creating increased opportunities for seamless businesses processes. The advent of Near Field Communication (NFC) could facilitate the future of mobile payment. Even though NFC has been adopted in several countries, this new technology has not been adopted by individuals in Macau, where the tremendous economic growth is greatly dependent on the gaming industry. This paper presents a study on consumers' attitudes towards adoption of NFC enabled mobile payment technology in Macau. By using Technology Acceptance Model (TAM) and related literature, an evaluation model is designed to analyze users' adoption of NFC in Macau. The results reveal academic and practical implications for future development and implementation of NFC in Macau.
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移动支付采用近场通信:来自澳门的证据
移动银行的普及为无缝业务流程创造了更多的机会。近场通信(NFC)的出现可能会促进移动支付的未来。尽管NFC已经在一些国家被采用,但这项新技术还没有被澳门的个人采用,澳门的巨大经济增长很大程度上依赖于博彩业。本文提出了一项关于澳门消费者对采用NFC移动支付技术的态度的研究。运用技术接受模型(Technology Acceptance Model, TAM)和相关文献,设计了一个评估模型来分析澳门地区用户对NFC的采用情况。研究结果对未来NFC在澳门的发展和实施具有重要的理论和实践意义。
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