{"title":"Baby Come Back: Resident-Digital Nomad Conflicts, Destination Identification, and Revisit Intention","authors":"Dario Miocevic","doi":"10.1177/00472875231220945","DOIUrl":null,"url":null,"abstract":"Due to the increasing popularity of remote work, digital nomadism has become a growing trend. Given that digital nomads can stay in destinations longer, their contacts with residents become more dynamic, including numerous social conflicts. By drawing on realistic group conflict theory and social identity complexity, this paper investigates how the negative consequences of social conflicts can be mitigated to strengthen the digital nomads’ identification with the destination and increase revisit intention. Using a multi-national sample of 307 digital nomads from four popular destinations, we find that the negative consequences of social conflicts can be alleviated by stronger cooperative contact through which residents provide instrumental support to digital nomads. Moreover, we find that through enhanced identification and cooperative contact with residents, digital nomads also develop a localized identity that threatens their nomadic identity and thus reduces revisit intention. The study provides insights for practitioners on effectively catering to this segment of travelers.","PeriodicalId":48435,"journal":{"name":"Journal of Travel Research","volume":null,"pages":null},"PeriodicalIF":8.0000,"publicationDate":"2024-01-28","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"0","resultStr":null,"platform":"Semanticscholar","paperid":null,"PeriodicalName":"Journal of Travel Research","FirstCategoryId":"91","ListUrlMain":"https://doi.org/10.1177/00472875231220945","RegionNum":2,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"Q1","JCRName":"HOSPITALITY, LEISURE, SPORT & TOURISM","Score":null,"Total":0}
引用次数: 0
Abstract
Due to the increasing popularity of remote work, digital nomadism has become a growing trend. Given that digital nomads can stay in destinations longer, their contacts with residents become more dynamic, including numerous social conflicts. By drawing on realistic group conflict theory and social identity complexity, this paper investigates how the negative consequences of social conflicts can be mitigated to strengthen the digital nomads’ identification with the destination and increase revisit intention. Using a multi-national sample of 307 digital nomads from four popular destinations, we find that the negative consequences of social conflicts can be alleviated by stronger cooperative contact through which residents provide instrumental support to digital nomads. Moreover, we find that through enhanced identification and cooperative contact with residents, digital nomads also develop a localized identity that threatens their nomadic identity and thus reduces revisit intention. The study provides insights for practitioners on effectively catering to this segment of travelers.
期刊介绍:
The Journal of Travel Research (JTR) stands as the preeminent, peer-reviewed research journal dedicated to exploring the intricacies of the travel and tourism industry, encompassing development, management, marketing, economics, and behavior. Offering a wealth of up-to-date, meticulously curated research, JTR serves as an invaluable resource for researchers, educators, and industry professionals alike, shedding light on behavioral trends and management theories within one of the most influential and dynamic sectors. Established in 1961, JTR holds the distinction of being the longest-standing among the world’s top-ranked scholarly journals singularly focused on travel and tourism, underscoring the global significance of this multifaceted industry, both economically and socially.