The Role of Educational Service Quality in Enhancing Student Satisfaction / an Exploratory Study of the Opinions of a Sample of Students of the Department of Industrial Management

Abstract

This study addresses an important issue in higher education: the quality of educational services and its impact on student satisfaction. The research particularly focuses on services provided by universities and higher education institutions. The study aims to determine the extent to which various dimensions of quality of educational services, including the academic background of professors, curriculum, infrastructure and facilities, employment prospects, safety and security, and students' skills development are impacted the student satisfaction in the Department of Industrial Management at the College of Administration and Economics at the University of Mosul. A descriptive analytical approach combining quantitative and qualitative methods was used to analyze data collected through questionnaires distributed to a random sample of 93 students. The results showed a significant positive correlation between the dimensions of quality of educational services and student satisfaction, suggesting that improving service quality leads to higher satisfaction. Furthermore, the study found that these dimensions have a significant impact on students' overall satisfaction with the educational services provided. Based on these results, the study provides several important recommendations that highlight the need to pay attention to the quality of educational services provided at the university. This includes focusing on both weaknesses and strengths and repeating the measurement of service quality to ensure continuous improvement. Overall, this research provides valuable insights into the relationship between the quality of educational services and student satisfaction and provides guidance for higher education decision makers to develop effective strategies to improve service quality and ultimately increase student satisfaction.