Collaborative problemistic search capability and digital innovation: The moderating effects of IT capability and legal development

IF 7.8 1区管理学 Q1 BUSINESS Industrial Marketing Management Pub Date : 2024-11-01 DOI:10.1016/j.indmarman.2024.11.002

Hua Liu , Shaobo Wei , Yongchuan Bao

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Abstract

Representing a new mode of collaboration in the digital economy, collaborative problemistic search capability (CPS) refers to a firm's digital collaboration with its customers or suppliers to filter and interpret market-facing information in its search for new products or services (Karhade & Dong, 2021). Drawing on the organizational search theory, this study unpacks CPS into CPS with customers (CPS-C) and CPS with suppliers (CPS-S) and examines the effects of CPS-C and CPS-S on digital innovation and their interactions with IT capability and legal development in the context of China. Specifically, we argue that both CPS-C and CPS-S exert a positive effect on digital innovation, and IT capability demonstrates a complementary effect by enhancing the effect of CPS-C and a substitutive effect by reducing the effect of CPS-S, whereas legal development magnifies both the complementary effect and the substitutive effect of IT capability. A survey among multiple managers of a sample of firms in China supports the hypotheses. The research results make important contributions that advance existing research streams on collaboration with customers and suppliers towards innovation.

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协作式问题搜索能力与数字化创新：信息技术能力和法律发展的调节作用

协作式问题搜索能力（CPS）是数字经济中的一种新型协作模式，是指企业在搜索新产品或服务的过程中，与其客户或供应商进行数字协作，以过滤和解释面向市场的信息（Karhade & Dong, 2021）。本研究以组织搜索理论为基础，将 CPS 分解为与客户的 CPS（CPS-C）和与供应商的 CPS（CPS-S），并以中国为背景，研究 CPS-C 和 CPS-S 对数字化创新的影响及其与 IT 能力和法律发展的相互作用。具体而言，我们认为 CPS-C 和 CPS-S 都对数字化创新产生了积极影响，IT 能力通过增强 CPS-C 的影响产生了互补效应，通过降低 CPS-S 的影响产生了替代效应，而法律发展则放大了 IT 能力的互补效应和替代效应。对中国样本企业多位管理者的调查支持了上述假设。这些研究成果对推动现有关于与客户和供应商合作实现创新的研究流派做出了重要贡献。

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来源期刊

Industrial Marketing Management Multiple-

CiteScore

17.30

自引率

20.40%

发文量

255

期刊介绍： Industrial Marketing Management delivers theoretical, empirical, and case-based research tailored to the requirements of marketing scholars and practitioners engaged in industrial and business-to-business markets. With an editorial review board comprising prominent international scholars and practitioners, the journal ensures a harmonious blend of theory and practical applications in all articles. Scholars from North America, Europe, Australia/New Zealand, Asia, and various global regions contribute the latest findings to enhance the effectiveness and efficiency of industrial markets. This holistic approach keeps readers informed with the most timely data and contemporary insights essential for informed marketing decisions and strategies in global industrial and business-to-business markets.