Residents’ perceptions of “sustainable hospitality” in rural destinations: Insights from Irpinia, Southern Italy

IF 8.9 2区 管理学 Q1 HOSPITALITY, LEISURE, SPORT & TOURISM Journal of Destination Marketing & Management Pub Date : 2024-11-28 DOI:10.1016/j.jdmm.2024.100963
Antonella Cammarota , Vittoria Marino , Riccardo Resciniti
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Abstract

This study investigates whether and how sustainable forms of hospitality could affect the local community by generating socioeconomic benefits in rural and distressed areas. Focusing on the 'Albergo Diffuso', a unique form of sustainable accommodation that transforms rural villages into tourist destinations, this research analyzes its impact through semi-structured interviews in two communities in Irpinia, Southern Italy. Findings show that the Albergo Diffuso could be a territorial development tool; however, several factors contributed to its failure, resulting in a lack of social impact on the local community. Specifically, findings suggest that this sustainable hospitality model could positively influence destination promotion, community participation, place attachment, and even the future orientation of residents. Nonetheless, each of these outcomes faces specific barriers that hinder their achievement. This study offers valuable implications for practitioners and policymakers, emphasizing the need to foster relationships built on listening to and engaging local stakeholders, especially residents. Lastly, the study offers valuable insights for practitioners and policymakers in developing tourism in rural destinations.
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居民对乡村目的地“可持续招待”的看法:来自意大利南部伊尔皮尼亚的见解
本研究调查了可持续形式的好客是否以及如何通过在农村和贫困地区产生社会经济效益来影响当地社区。“Albergo Diffuso”是一种将乡村转变为旅游目的地的独特的可持续住宿形式,本研究通过对意大利南部伊尔皮尼亚两个社区的半结构化访谈来分析其影响。研究结果表明,阿尔贝戈·迪夫索可能是一种领土开发工具;然而,几个因素导致了它的失败,导致对当地社区缺乏社会影响。具体而言,研究结果表明,这种可持续的酒店模式可以积极影响目的地推广,社区参与,地方依恋,甚至居民的未来取向。然而,每一项成果都面临着阻碍其实现的特定障碍。本研究为实践者和政策制定者提供了宝贵的启示,强调了建立在倾听和参与当地利益相关者,特别是居民的基础上的关系的必要性。最后,该研究为乡村旅游目的地的从业者和政策制定者提供了有价值的见解。
本文章由计算机程序翻译,如有差异,请以英文原文为准。
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来源期刊
CiteScore
18.60
自引率
3.60%
发文量
46
审稿时长
43 days
期刊介绍: The Journal of Destination Marketing & Management (JDMM) is an international journal that focuses on the study of tourist destinations, specifically their marketing and management. It aims to provide a critical understanding of all aspects of destination marketing and management, considering their unique contexts in terms of policy, planning, economics, geography, and history. The journal seeks to develop a strong theoretical foundation in this field by incorporating knowledge from various disciplinary approaches. Additionally, JDMM aims to promote critical thinking and innovation in destination marketing and management, expand the boundaries of knowledge, and serve as a platform for international idea exchange.
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