Acceptance, perceptions, and compliance for COVID-19 vaccines among students attending a rural university: An interventional study using brief video messages.

Abstract

Objective: The purpose of this study was to examine the factors associated with vaccine compliance and the effectiveness of short-term video interventions on COVID-19 vaccine perceptions among students attending a state university located in rural Texas. Participants: A total of 298 students participated in an online survey. Methods: Students completed the COVID-19 Vaccine Acceptance Scale (COVID-VAC) and Perceptions of Vaccines Scale before and after watching one of three videos (neutral, educational, or disease effects). Results: Differences in vaccination status were observed for ethnicity and political leanings (p < 0.05). The video interventions did not impact COVID-VAC or Perceptions of Vaccines scores over time (p > 0.05). Conclusions: Short-term video interventions were ineffective in altering vaccine perceptions and improving acceptance of the COVID-19 vaccine in our study population. Impact of the type and duration of educational videos should be explored by future studies to combat vaccine hesitancy in future population-based studies.