The Role Of Big Data In The Formation Of Supply Chain Platforms For New Forms Of Online Retail

IF 1.1 Q3 INFORMATION SCIENCE & LIBRARY SCIENCE Information Resources Management Journal Pub Date : 2022-01-01 DOI:10.4018/irmj.287904
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Abstract

In the context of internet age, data is growing explosively in the Chinese retail industry. However, there is insufficient research of the theoretical frameworks and interaction relationships between big data, supply chain platforms, and online retail. Through a literature review, an empirical case study survey of Alibaba, and grounded theory, this paper explores how big data helps shape supply chain platforms able to support new forms of online retail. The theoretical framework was validated by testing the reliability and the open coding to process of the case study materials. The results identify the overall antecedents to the formation of the supply chain platform and reveal significant positive effects between big data and new retail. The findings help firms build big-data driven supply chain platforms better able to support new forms of online retail.
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大数据在形成新型在线零售供应链平台中的作用
在互联网时代的背景下,中国零售业的数据呈爆炸式增长。然而,对大数据、供应链平台和在线零售之间的理论框架和互动关系研究不足。通过文献综述、对阿里巴巴的实证案例调查和扎根理论,本文探讨了大数据如何帮助塑造能够支持新形式在线零售的供应链平台。通过测试案例研究材料的可靠性和对过程的开放编码,验证了该理论框架。研究结果确定了供应链平台形成的整体前因,并揭示了大数据与新零售之间的显著正效应。这些发现有助于企业建立大数据驱动的供应链平台,更好地支持新形式的在线零售。
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来源期刊
Information Resources Management Journal
Information Resources Management Journal INFORMATION SCIENCE & LIBRARY SCIENCE-
CiteScore
3.60
自引率
7.10%
发文量
44
期刊介绍: Topics should be drawn from, but not limited to, the following areas, with major emphasis on the managerial and organizational aspects of information resource and technology management: •Application of IT to operation •Artificial intelligence and expert systems technologies and issues •Business process management and modeling •Data warehousing and mining •Database management technologies and issues •Decision support and group decision support systems •Distance learning technologies and issues •Distributed software development •E-collaboration •Electronic commerce technologies and issues •Electronic government •Emerging technologies management
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