The Factors of Reverse Logistics Practice Towards Business Performance in Electrical and Electronics (E&E) Industry

Kamal Imran Bin Mohd Sharif, M. A. Ismail, Mohamed Ghozali Bin Hassan, Z. M. Mohamed Udin, Lee En Pei, Yong Shu Yin
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Abstract

The electrical and electronic (E&E) industry is fast-changing, and the customer demand is volatile. With the contribution from industrial and household, the amount of harmful e-waste is increasing but the recycling rate is low. Thus, reverse logistics need to be widely practiced in the E&E industry to tackle the rising problems. The study aims to investigate the factors of reverse logistics practice towards business performance in E&E industry. Quantitative method, which is questionnaire survey was conducted among the employees working at E&E industry in Penang. There were 132 respondents involved in this study and the findings were analysed using SPSS software. The result showed that all factors of reverse logistics practices is affecting the business performance with the mediation of reverse logistics, except the “customer return intention” factor. Hence, this study allows the employees in E&E industry to have a clear understanding of the importance of reverse logistics practices and able to apply more sensible strategies to increase the business performance.
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电子电气行业逆向物流实践对企业绩效的影响因素
电子电气(E&E)行业瞬息万变,客户需求多变。随着工业和家庭的贡献,有害电子垃圾的数量不断增加,但回收率很低。因此,逆向物流需要在电子电气行业广泛实施,以解决日益突出的问题。本研究旨在探讨逆向物流实践对电子电气行业经营绩效的影响因素。本研究采用问卷调查的定量方法,对槟城电子电气行业的员工进行调查。本研究共有132名受访者参与,并使用SPSS软件对调查结果进行分析。结果表明,在逆向物流的中介作用下,除“顾客退货意愿”因素外,逆向物流实践的所有因素都对企业绩效有影响。因此,本研究可以让电子电气行业的员工对逆向物流实践的重要性有一个清晰的认识,并能够应用更合理的策略来提高企业绩效。
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