“Your boy is a boiii”: capturing the consumption of trans joy in the form of synthetic testosterone

IF 1.9 4区 管理学 Q3 BUSINESS Consumption Markets & Culture Pub Date : 2021-07-20 DOI:10.1080/10253866.2021.1953488
B. Camminga, Noam Lubinsky
{"title":"“Your boy is a boiii”: capturing the consumption of trans joy in the form of synthetic testosterone","authors":"B. Camminga, Noam Lubinsky","doi":"10.1080/10253866.2021.1953488","DOIUrl":null,"url":null,"abstract":"ABSTRACT Synthetic testosterone, is an object born of heteronormative sexual anxiety, invented for use by cisgender men. Today, synthetic testosterone functions, as an element of gender-affirming healthcare for specific segments of the trans population. We approach testosterone, throughout this paper, as a technical object and as such a raw material of gender in South Africa. Providing a close reading of South African Medical Journal (SAMJ), we trace the emergence, production, and linguistic life of this technical object as a site of heteronormative anxiety and consider the absent-presence of trans masculinity and trans men in relation to this. Drawing on images created by three South African trans men on Instagram, we explore the technical object’s representations/absences as a material of gendered joy in South Africa. We suggest that the self-representation of the technical object by trans men on Instagram makes it a happy object, one whose consumption is deeply intertwined with joy.","PeriodicalId":47423,"journal":{"name":"Consumption Markets & Culture","volume":null,"pages":null},"PeriodicalIF":1.9000,"publicationDate":"2021-07-20","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"2","resultStr":null,"platform":"Semanticscholar","paperid":null,"PeriodicalName":"Consumption Markets & Culture","FirstCategoryId":"91","ListUrlMain":"https://doi.org/10.1080/10253866.2021.1953488","RegionNum":4,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"Q3","JCRName":"BUSINESS","Score":null,"Total":0}
引用次数: 2

Abstract

ABSTRACT Synthetic testosterone, is an object born of heteronormative sexual anxiety, invented for use by cisgender men. Today, synthetic testosterone functions, as an element of gender-affirming healthcare for specific segments of the trans population. We approach testosterone, throughout this paper, as a technical object and as such a raw material of gender in South Africa. Providing a close reading of South African Medical Journal (SAMJ), we trace the emergence, production, and linguistic life of this technical object as a site of heteronormative anxiety and consider the absent-presence of trans masculinity and trans men in relation to this. Drawing on images created by three South African trans men on Instagram, we explore the technical object’s representations/absences as a material of gendered joy in South Africa. We suggest that the self-representation of the technical object by trans men on Instagram makes it a happy object, one whose consumption is deeply intertwined with joy.
查看原文
分享 分享
微信好友 朋友圈 QQ好友 复制链接
本刊更多论文
“你的男孩是个男孩”:以合成睾丸激素的形式捕捉变性人的快乐
合成睾酮是异性恋性焦虑的产物,被发明出来供顺性男性使用。今天,合成睾酮的功能,作为性别确认医疗保健的一个要素,为特定部分的跨性别人口。在本文中,我们将睾酮作为一种技术对象和南非性别的原材料。通过对《南非医学杂志》(SAMJ)的仔细阅读,我们追溯了这一技术对象作为异性恋规范焦虑场所的出现、生产和语言生活,并考虑了与此相关的跨男性气质和跨男性的缺席。通过三位南非跨性别男子在Instagram上创作的图片,我们探索了技术对象作为南非性别快乐材料的表现/缺失。我们认为,跨性别者在Instagram上对技术对象的自我呈现使其成为一个快乐的对象,其消费与快乐深深交织在一起。
本文章由计算机程序翻译,如有差异,请以英文原文为准。
求助全文
约1分钟内获得全文 去求助
来源期刊
CiteScore
4.80
自引率
16.70%
发文量
32
期刊最新文献
Critical discourse analysis of fast fashion companies' legitimation strategies on Instagram Architecting virtual storefronts: how in-game shops are designed to encourage consumption Re-classifying consumer research Legitimizing sustainable game meat consumption: a discursive-visual approach to legitimacy claims Reimagining the inevitable: how metaverse imaginaries construct understandings of privacy and surveillance
×
引用
GB/T 7714-2015
复制
MLA
复制
APA
复制
导出至
BibTeX EndNote RefMan NoteFirst NoteExpress
×
×
提示
您的信息不完整,为了账户安全,请先补充。
现在去补充
×
提示
您因"违规操作"
具体请查看互助需知
我知道了
×
提示
现在去查看 取消
×
提示
确定
0
微信
客服QQ
Book学术公众号 扫码关注我们
反馈
×
意见反馈
请填写您的意见或建议
请填写您的手机或邮箱
已复制链接
已复制链接
快去分享给好友吧!
我知道了
×
扫码分享
扫码分享
Book学术官方微信
Book学术文献互助
Book学术文献互助群
群 号:481959085
Book学术
文献互助 智能选刊 最新文献 互助须知 联系我们:info@booksci.cn
Book学术提供免费学术资源搜索服务,方便国内外学者检索中英文文献。致力于提供最便捷和优质的服务体验。
Copyright © 2023 Book学术 All rights reserved.
ghs 京公网安备 11010802042870号 京ICP备2023020795号-1