Touch and look: The role of affective touch in promoting infants' attention towards complex visual scenes

In a complex social environment, stimuli from different sensory modalities need to be integrated to decode communicative meanings. From very early in life, infants have to combine a multitude of sensory features with social and affective attributes. Of all senses, touch constitutes a privileged channel to carry affective-motivational meanings and foster social connection. In the present study, we investigate whether sharing sensory stimulation that varies for its affective value differentially affects infants' attention towards visual stimuli. 6 to 11-month-old infants (N = 42) were familiarized with two characters respectively matched with tactile (affective or non-affective) and auditory stimulation; then repeatedly exposed to scenes where the two characters moved towards target objects. Our results showed a main effect of stimulation (sound vs. touch) on looking times during familiarization, with longer looking times when sound is provided. During scenes presentation, a main effect of the type of touch (affective vs. non affective) emerged, with longer looking times in infants that previously experienced affective touch, suggesting that this sensory experience may critically engage the self and modulate infant attention. Overall, these findings suggest that while sound acts as attention getter, affective touch supports sustained attention towards complex visual scenes beyond the stimulation period itself.