DEVELOPMENT BUZZWORDS AND THEIR CHARACTERISTICS

Abstract

The paper continues to analyze the language of international organizations, its development and importance of its correct understanding in the course of partners’ communication with different languages, which requires translators to be more attentive to avoid discrapencies and confusions while translating dialogues or presentations at some official meetings. The topicality of such research is obvious. Thus in the article the authors decided to discuss a very interesting phenomenon of buzzwords and ‘plastic’ words as a distinct class of words. For that, they reviewed key publications on development discourse and eleven characteristics of development buzzwords and plastic words were identified and discussed. An attempt was made at classification of development buzzwords into concepts and decorative elements. The international organizations with their activities try to help further promotion of world economies and improve the life of countries in need. Consistent studies of development terms and their deconstruction seem promising and, as a result, might contribute to better understanding and perception of buzzwords in the countries receiving a development assistance.