{"title":"Strategic technology planning-developing roadmaps for competitive advantage","authors":"A. Nauda, D. L. Hall","doi":"10.1109/PICMET.1991.183788","DOIUrl":null,"url":null,"abstract":"The authors describe a strategic technology planning process aimed at investing in technology as a corporate asset and a competitive weapon. The process systematically defines customer needs, assesses competitive posture, identifies new technologies for future growth, forecasts availability of key technologies, coordinates the need of many different business units, and develops roadmaps for competitive positioning. It also determines a realistic allocation of resources (people, funds, and facilities), and is integrated into the business planning and review cycle. The authors define the key activities of the process, its input requirements, and ways to measure the quality and control the performance of its implementation.<<ETX>>","PeriodicalId":22349,"journal":{"name":"Technology Management : the New International Language","volume":null,"pages":null},"PeriodicalIF":0.0000,"publicationDate":"1991-10-27","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"23","resultStr":null,"platform":"Semanticscholar","paperid":null,"PeriodicalName":"Technology Management : the New International Language","FirstCategoryId":"1085","ListUrlMain":"https://doi.org/10.1109/PICMET.1991.183788","RegionNum":0,"RegionCategory":null,"ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"","JCRName":"","Score":null,"Total":0}
引用次数: 23
Abstract
The authors describe a strategic technology planning process aimed at investing in technology as a corporate asset and a competitive weapon. The process systematically defines customer needs, assesses competitive posture, identifies new technologies for future growth, forecasts availability of key technologies, coordinates the need of many different business units, and develops roadmaps for competitive positioning. It also determines a realistic allocation of resources (people, funds, and facilities), and is integrated into the business planning and review cycle. The authors define the key activities of the process, its input requirements, and ways to measure the quality and control the performance of its implementation.<>
京公网安备 11010802042870号
京ICP备2023020795号-1
分享
求助内容：
应助结果提醒方式：
扫码关注我们
