韩国、美国、日本、中国的LDSP商业模式差异研究

Byung-mo Coo
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摘要

本文是符合近期数字化转型、数字孪生、共享经济、物流O2O、物流数字平台等,可与AI、大数据、AMR、AGV、UAM等共同使用和协同的课题研究成果。研究的核心领域是物流数字共享平台(LDSP)商业模式,称为基于网络的物流共享经济商业模式。在韩国LDSP的基础上,以代表美国、日本和中国的公司为研究对象,研究了同一领域的模型。由于新冠肺炎疫情的影响,研究没有进行海外研究,而是采用了在线研究、文献研究、相关国家专家参与研究、韩国企业驻相关国家负责人通过一般性和深度访谈等方式进行研究。使用商业模式画布(BMC)作为研究方法,BMC的九个组成部分被用作按国家作为关键因素对LDSP商业模式进行比较的手段。研究结果表明,在韩国和美国的LDSP中,VP、CRM、RS、KA和KP组成部分存在差异,而在日本的LDSP中,VP、CRM、RS和KR组成部分存在差异。与中国的LDSP相比,差异来自于VP、CRM和KA组成部分。
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A Study on the Differences in LDSP Business Models between Korea, United States, Japan, and China
This paper is the results of studies of subjects that accord with the recent digital transformation, digital twin, sharing economy, logistics O2O, logistics digital platform, etc., and can be jointly used and can collaborate with AI, Big Data, AMR, AGV, UAM, etc. The core studied field is the logistics digital sharing platform(LDSP) business model, which is called an online-based logistics sharing economy business model. Based on South Korean LDSP, the models in the same field were studied with companies representing the United States, Japan, and China. Due to the influence of the COVID-19 pandemic, instead of studies abroad, studies were conducted with online, bibliographic studies, studies in which experts in the relevant country participated, and the heads of South Korean corporations installed in the relevant countries through general and in-depth interviews. Using the business model canvas(BMC) as a research methodology, nine components of the BMC were used as a means of comparison of LDSP business models by country as key factors. As a result of the study, differences were derived from components VP, CRM, RS, KA, and KP in the LDSPs in South Korea and the United States, and differences in components VP, CRM, RS, and KR were studied in the Japanese LDSP. In comparison with LDSP in China, differences were derived from components VP, CRM, and KA.
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