Ayşe Banu Elmadağ, Mehmet Okan, Gallayanee Yaoyuneyong
{"title":"Breaking barriers: How race shapes service expectations across actors and contexts","authors":"Ayşe Banu Elmadağ, Mehmet Okan, Gallayanee Yaoyuneyong","doi":"10.1080/21639159.2024.2322929","DOIUrl":null,"url":null,"abstract":"This study investigates the impact of race on Customer Service Quality Expectations (SQE) using the Similarity-Attraction Perspective within the context of all interacting service actors, including...","PeriodicalId":45711,"journal":{"name":"Journal of Global Scholars of Marketing Science","volume":"3 1","pages":""},"PeriodicalIF":1.9000,"publicationDate":"2024-03-11","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"0","resultStr":null,"platform":"Semanticscholar","paperid":null,"PeriodicalName":"Journal of Global Scholars of Marketing Science","FirstCategoryId":"1085","ListUrlMain":"https://doi.org/10.1080/21639159.2024.2322929","RegionNum":0,"RegionCategory":null,"ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"Q3","JCRName":"BUSINESS","Score":null,"Total":0}
引用次数: 0
Abstract
This study investigates the impact of race on Customer Service Quality Expectations (SQE) using the Similarity-Attraction Perspective within the context of all interacting service actors, including...
京公网安备 11010802042870号
京ICP备2023020795号-1
分享
求助内容：
应助结果提醒方式：
扫码关注我们
