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Modern Business Intelligence: Big Data Analytics and Artificial Intelligence for Creating the Data-Driven Value 现代商业智能:创造数据驱动价值的大数据分析和人工智能
Pub Date : 2021-05-19 DOI: 10.5772/INTECHOPEN.97374
A. A. Gad-Elrab
Currently, business intelligence (BI) systems are used extensively in many business areas that are based on making decisions to create a value. BI is the process on available data to extract, analyze and predict business-critical insights. Traditional BI focuses on collecting, extracting, and organizing data for enabling efficient and professional query processing to get insights from historical data. Due to the existing of big data, Internet of Things (IoT), artificial intelligence (AI), and cloud computing (CC), BI became more critical and important process and received more great interest in both industry and academia fields. The main problem is how to use these new technologies for creating data-driven value for modern BI. In this chapter, to meet this problem, the importance of big data analytics, data mining, AI for building and enhancing modern BI will be introduced and discussed. In addition, challenges and opportunities for creating value of data by establishing modern BI processes.
目前,商业智能(BI)系统广泛应用于许多基于决策创造价值的业务领域。BI是对可用数据进行提取、分析和预测业务关键洞察的过程。传统的BI侧重于收集、提取和组织数据,以实现高效和专业的查询处理,从而从历史数据中获得见解。由于大数据、物联网(IoT)、人工智能(AI)和云计算(CC)的存在,商业智能(BI)变得更加关键和重要,受到了工业界和学术界的极大关注。主要问题是如何使用这些新技术为现代BI创造数据驱动的价值。在本章中,为了解决这个问题,将介绍和讨论大数据分析、数据挖掘、人工智能对构建和增强现代商业智能的重要性。此外,通过建立现代BI流程来创造数据价值的挑战和机遇。
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引用次数: 2
An Overview of Digital Entrepreneurship in Central and Eastern European Countries 中欧和东欧国家的数字创业概述
Pub Date : 2021-01-30 DOI: 10.5772/INTECHOPEN.95961
Mladen Turuk
The aim of the study is to explore and present an overview of digital entrepreneurship in Central and Eastern European countries and to examine how certain components of the DESI index affect GDP per capita in CEE countries and in what way modern information technologies affect their economies. The paper uses secondary data sources, mostly scientific and professional journals from the studied area, DESI reports, Eurostat data, and other Internet sources. The first part of the paper presents a short introduction on digitization digital entrepreneurship and digital technologies. The second part provides a descriptive analysis of digital entrepreneurship indicators and explores business demography in the ICT sector while the third part refers to the analysis of the DESI index. The panel method on data from 2015 to 2019 was used to show the influence of the different DESI index components on the observed countries’ GDP per capita. The hypothesis that the components of the DESI index have a positive impact on GDP per capita has been partially confirmed. DESI rank, Connectivity and Human capital did not prove to be significant, while Use of internet services, Integration of digital technology, and Digital public services proved their significant positive effect.
该研究的目的是探索并概述中欧和东欧国家的数字创业,并研究DESI指数的某些组成部分如何影响中东欧国家的人均GDP,以及现代信息技术以何种方式影响其经济。本文使用二手数据源,主要是来自研究领域的科学和专业期刊,DESI报告,欧盟统计局数据和其他互联网资源。本文第一部分简要介绍了数字化、数字创业和数字技术。第二部分对数字创业指标进行描述性分析,探讨ICT行业的商业人口统计,第三部分对DESI指数进行分析。对2015年至2019年的数据使用面板方法来显示不同DESI指数组成部分对观察国家人均GDP的影响。DESI指数的组成部分对人均国内生产总值有积极影响的假设已部分得到证实。DESI排名、连通性和人力资本的影响不显著,而互联网服务的使用、数字技术的整合和数字公共服务的影响显著。
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引用次数: 1
Recent Advances in Stock Market Prediction Using Text Mining: A Survey 基于文本挖掘的股票市场预测研究进展综述
Pub Date : 2020-06-01 DOI: 10.5772/intechopen.92253
Faten Alzazah, Xiaochun Cheng
Market prediction offers great profit avenues and is a fundamental stimulus for most researchers in this area. To predict the market, most researchers use either technical or fundamental analysis. Technical analysis focuses on analyzing the direction of prices to predict future prices, while fundamental analysis depends on analyzing unstructured textual information like financial news and earning reports. More and more valuable market information has now become publicly available online. This draws a picture of the significance of text mining strategies to extract significant information to analyze market behavior. While many papers reviewed the prediction techniques based on technical analysis methods, the papers that concentrate on the use of text mining methods were scarce. In contrast to the other current review articles that concentrate on discussing many methods used for forecasting the stock market, this study aims to compare many machine learning (ML) and deep learning (DL) methods used for sentiment analysis to find which method could be more effective in prediction and for which types and amount of data. The study also clarifies the recent research findings and its potential future directions by giving a detailed analysis of the textual data processing and future research opportunity for each reviewed study.
市场预测提供了巨大的盈利途径,是该领域大多数研究人员的基本动力。为了预测市场,大多数研究人员要么使用技术分析,要么使用基本面分析。技术分析侧重于分析价格的走向,以预测未来的价格,而基本面分析则依赖于分析非结构化的文本信息,如财经新闻和盈利报告。越来越多有价值的市场信息已经在网上公开。由此可见,文本挖掘策略对于提取重要信息来分析市场行为的重要性。虽然许多论文回顾了基于技术分析方法的预测技术,但专注于使用文本挖掘方法的论文却很少。与其他专注于讨论用于预测股票市场的许多方法的当前评论文章相反,本研究旨在比较用于情感分析的许多机器学习(ML)和深度学习(DL)方法,以找出哪种方法在预测中更有效,以及哪种类型和数量的数据。本研究还通过对每项研究的文本数据处理和未来研究机会的详细分析,阐明了最近的研究成果及其潜在的未来方向。
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引用次数: 10
The Paradox of Indonesian Digital Economy Development 印尼数字经济发展的悖论
Pub Date : 2020-05-27 DOI: 10.5772/intechopen.92140
Vience Mutiara Rumata, A. S. Sastrosubroto
In line with the rapid growth of the global e-commerce industry today, Indonesia has enormous digital economic potential in the future. The Indonesian government is focusing on developing the digital economy by increasing the connectivity infrastructures as well as the local market. Nevertheless, there are some paradoxes caused by the existing regulations. This paper elaborates on the paradox of digital economy development in Indonesia. By using a mainstream-approach policy analysis method, this study describes the problematic situation of Indonesian digital economy governance. This is a qualitative study where the primary data derive from mostly statutes, government official documents, as well as reports. The discussion consists of (1) e-commerce: the main driver of Indonesian Digital Economy; (2) Indonesian Digital Regulatory Framework and Challenges; and (3) The Paradoxes of Indonesian Digital Economy. Due to various sectors of the digital economy, the discussion focuses on the e-commerce sector.
随着当今全球电子商务行业的快速发展,印尼未来的数字经济潜力巨大。印度尼西亚政府正在通过增加连接基础设施和当地市场,专注于发展数字经济。然而,现行法规也存在一些矛盾之处。本文阐述了印尼数字经济发展的悖论。本研究采用主流取向的政策分析方法,描述了印尼数字经济治理的问题现状。这是一项定性研究,主要数据来自法规、政府官方文件以及报告。讨论内容包括:(1)电子商务:印尼数字经济的主要驱动力;(2)印尼数字监管框架与挑战;(3)印尼数字经济的悖论。由于数字经济的各个部门,讨论的重点是电子商务部门。
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引用次数: 12
Natural Language Processing Applications in Business 自然语言处理在商业中的应用
Pub Date : 2020-05-11 DOI: 10.5772/INTECHOPEN.92203
Mohammed Bahja
Increasing dependency of humans on computer-assisted systems has led to researchers focusing on more effective communication technologies that can mimic human interactions as well as understand natural languages and human emotions. The problem of information overload in every sector, including business, healthcare, education etc., has led to an increase in unstructured data, which is considered not to be useful. Natural language processing (NLP) in this context is one of the effective technologies that can be integrated with advanced technologies, such as machine learning, artificial intelligence, and deep learning, to improve the process of understanding and processing the natural language. This can enable human-computer interaction in a more effective way as well as allow for the analysis and formatting of large volumes of unusable and unstructured data/text in various industries. This will deliver meaningful outcomes that can enhance decision-making and thus improve operational efficiency. Focusing on this aspect, this chapter explains the concept of NLP, its history and development, while also reviewing its application in various industrial sectors.
人类对计算机辅助系统的依赖日益增加,这使得研究人员专注于更有效的通信技术,这些技术可以模拟人类的互动,并理解自然语言和人类情感。包括商业、医疗保健、教育等在内的每个部门都存在信息过载的问题,导致非结构化数据的增加,而这些数据被认为是无用的。在这种情况下,自然语言处理(NLP)是一种有效的技术,可以与机器学习、人工智能和深度学习等先进技术相结合,以改善对自然语言的理解和处理过程。这可以使人机交互以一种更有效的方式进行,并允许对不同行业中大量不可用和非结构化的数据/文本进行分析和格式化。这将产生有意义的结果,可以加强决策,从而提高运营效率。本章围绕这一方面,阐述了自然语言处理的概念、历史和发展,同时回顾了自然语言处理在各个工业领域的应用。
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引用次数: 16
Internationalization of China’s E-Commerce Higher Education: A Review between 2001 and 2019 中国电子商务高等教育国际化:2001 - 2019年回顾
Pub Date : 2020-04-17 DOI: 10.5772/intechopen.91951
Wenying Huo, Mingxuan Wu, J. Soar
The purpose of this chapter is to review the development of China’s higher education in electronic commerce (e-commerce) and explore the requirements of the internationalization of China’s e-commerce higher education. The Benefit-Driving Model (BDM) was adopted to explain the reasons for the internationalization of China’s e-commerce higher education. The literature review spans 20 years from 2001 when the first 13 e-commerce programs were offered from China’s 597 universities. By 2019, 328 e-commerce programs were offered by 831 universities. There is a sustainable growth from 2001 (2.17%, 13 of 597) to 2019 (39.47%, 328 of 831). Currently, six universities offer two e-commerce programs with different majors. Eight universities established specialized e-commerce schools. There are also six jointly founded or cooperative e-commerce programs run in China with overseas universities. This research may be valuable for any international organization interested in collaboration with China’s e-commerce higher education. A limitation is that this research focuses only on bachelors of e-commerce programs. Further research will explore factors for success in jointly founded e-commerce programs with China’s e-commerce educators.
本章的目的是回顾中国高等教育在电子商务(电子商务)方面的发展,探讨中国电子商务高等教育国际化的要求。采用效益驱动模型(BDM)来解释中国电子商务高等教育国际化的原因。这项文献回顾从2001年开始,历时20年,当时中国597所大学开设了首批13个电子商务专业。截至2019年,全国共有831所高校开设了328个电子商务专业。从2001年(2.17%,597人中有13人)到2019年(39.47%,831人中有328人)的持续增长。目前,有六所大学开设了两个不同专业的电子商务专业。8所高校建立了电子商务专业学院。中国还与海外大学共同创办或合作开办了6个电子商务项目。本研究对有意与中国电子商务高等教育合作的国际组织具有一定的参考价值。一个限制是,本研究只关注电子商务专业的学士学位。进一步的研究将探索与中国电子商务教育者共同创办电子商务课程的成功因素。
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引用次数: 2
Using Multi-Agent System to Govern the IT Needs of Stakeholders 利用多代理系统治理利益相关者的信息技术需求
Pub Date : 2020-04-11 DOI: 10.5772/intechopen.91440
Chakir Aziza, Chergui Meriyem
Many organizations spread and integrate the practices of the Information Technology Governance, Risk and Compliance (IT GRC). The problem that arises is how to choose the best practice to satisfy a precise need. This chapter concerns the study and the conception of decision-making architecture with the multi-agent system (MAS). So, the objective of this research is to build a decision-making model to satisfy a precise IT need. The proposed approach rests on four main stages to set up the decision-making model, which takes as input the strategic needs. The realized work has as objective to minimize the incoherence between the decisions taken by the stakeholders of an organization compared with the defined strategic objectives. The decision-making would contribute to legitimize the taken decision. This work is based on modeling a MAS, which rests on the idea that it is possible to represent directly the behavior and the interactions of a set of autonomous individuals evolving in a common environment. Finally, the proposed solution is part of a global platform for IT Governance, Risk and IT Compliance (EAS-IT GRC) (“EAS is the name of our team”).
许多组织传播并集成了信息技术治理、风险和遵从性(IT GRC)的实践。出现的问题是如何选择最佳实践来满足精确的需求。本章主要研究多智能体系统(MAS)的决策体系结构及其概念。因此,本研究的目的是建立一个决策模型,以满足精确的IT需求。本文提出的方法基于四个主要阶段来建立以战略需求为输入的决策模型。已实现的工作的目标是将组织利益相关者所采取的决策与已定义的战略目标之间的不一致性最小化。决策将有助于使所作出的决定合法化。这项工作是基于对MAS的建模,它基于这样一种思想,即可以直接表示在共同环境中进化的一组自主个体的行为和相互作用。最后,建议的解决方案是IT治理、风险和IT遵从性(EAS-IT GRC)全球平台的一部分(EAS是我们团队的名称)。
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E-Business - Higher Education and Intelligence Applications
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