Pub Date : 2019-11-01DOI: 10.1007/978-3-658-28404-6_1
Jessica Chhen
{"title":"Einführung in die Thematik","authors":"Jessica Chhen","doi":"10.1007/978-3-658-28404-6_1","DOIUrl":"https://doi.org/10.1007/978-3-658-28404-6_1","url":null,"abstract":"","PeriodicalId":197500,"journal":{"name":"Loyalitätsprogramme im digitalen Wandel","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2019-11-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"115498458","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 1900-01-01DOI: 10.1007/978-3-658-28404-6_2
Jessica Chhen
{"title":"Angebot von Loyalitätsprogrammen unter Berücksichtigung des mobilen Konsumentenverhaltens","authors":"Jessica Chhen","doi":"10.1007/978-3-658-28404-6_2","DOIUrl":"https://doi.org/10.1007/978-3-658-28404-6_2","url":null,"abstract":"","PeriodicalId":197500,"journal":{"name":"Loyalitätsprogramme im digitalen Wandel","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"1900-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"114036458","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 1900-01-01DOI: 10.1007/978-3-658-28404-6_3
Jessica Chhen
{"title":"Modellentwicklung und Messung","authors":"Jessica Chhen","doi":"10.1007/978-3-658-28404-6_3","DOIUrl":"https://doi.org/10.1007/978-3-658-28404-6_3","url":null,"abstract":"","PeriodicalId":197500,"journal":{"name":"Loyalitätsprogramme im digitalen Wandel","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"1900-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"125168776","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
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