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WGSRN: Feminist Psychology & Behavioral Studies (Topic)最新文献

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Gender Differences in Advice Giving 建议给予的性别差异
Pub Date : 2021-10-14 DOI: 10.2139/ssrn.3942905
Elif Osun
I experimentally investigate whether there is a gender difference in advice giving in a gender-neutral task with varying difficulty in which the incentives of the advisor and the decision maker are perfectly aligned. I find that women are more reluctant to give advice compared to men for difficult questions. The gender difference in advice giving cannot be explained by gender differences in performance. Self-confidence explains some of the gender gap, but not all. The gender gap disappears if advice becomes enforceable. I show that gender differences in rejection aversion and propensity to take responsibility are both consistent with the findings.
我通过实验研究了在不同难度的性别中立任务中,顾问和决策者的动机是完全一致的,在给出建议方面是否存在性别差异。我发现在遇到难题时,女性比男性更不愿意给出建议。建议的性别差异不能用绩效的性别差异来解释。自信可以解释性别差异的部分原因,但不是全部。如果建议变得可执行,性别差距就会消失。我的研究表明,在拒绝厌恶和承担责任的倾向方面,性别差异与研究结果一致。
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引用次数: 0
Gender and willingness to lead – does the gender composition of teams matter? 性别和领导意愿——团队的性别构成重要吗?
Pub Date : 2020-03-01 DOI: 10.2139/ssrn.3207198
Andreas Born, Eva Ranehill, Anna Sandberg
Despite the significant growth in female labor force participation and educational attainment over the past decades, few women reach leadership positions. In this study, we explore whether male dominated environments, in and of themselves, adversely affect women´s willingness to lead a team. We find that women randomly assigned to male majority teams are less willing to become team leaders than women assigned to female majority teams. Analyses of potential mechanisms show that women in male majority teams are less confident in their relative performance, less influential, and more swayed by others in team discussions. They also (accurately) believe that they will receive less support from team members in a leadership election. Taken together, our results indicate that the absence of women in male dominated contexts may be a self-reinforcing process.
尽管在过去的几十年里,女性的劳动参与率和受教育程度显著提高,但很少有女性担任领导职务。在这项研究中,我们探讨了男性主导的环境是否会对女性领导团队的意愿产生不利影响。我们发现随机分配到男性占多数的团队的女性比分配到女性占多数的团队的女性更不愿意成为团队领导者。对潜在机制的分析表明,在男性占多数的团队中,女性对自己的相对表现缺乏信心,影响力较小,在团队讨论中更容易受到他人的影响。他们还(准确地)认为,在领导选举中,他们从团队成员那里得到的支持会更少。综上所述,我们的研究结果表明,在男性主导的环境中,女性的缺席可能是一个自我强化的过程。
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引用次数: 14
The Influence of Personality Traits on Consumer Impulsive Buying Behaviour 人格特质对消费者冲动购买行为的影响
Pub Date : 2016-01-01 DOI: 10.21863/IJMBC/2016.5.1.027
K. Gangai, R. Agrawal
Consumer behaviour is a complex phenomenon which is evolving according to the time, situations, demographic characteristics of individuals, personality traits, cultural influences etc. The personality of individuals is a unique dynamic organisation of the characteristics of a particular person, physical and psychological, which influence behaviour and responses to the social and physical environment. It gives the impression that consumer buying is always influenced by their personality. Therefore, many marketers make use of personality traits in the advertisement of products and at the same time they enhance their marketing strategy. The marketers always designed different products and target specific market segments which commonly addressed on individual’s personality traits. The individual’s few personality traits influence consumer for impulsive buying behaviour. The aim of present research is to study the personality traits influence on consumer impulsive buying behaviour as it will help to create opportunities of doing business and dealing with customers. The objectives of this research are: (1) to investigate the influence of personality traits on consumer impulsive buying behaviour, and (2) to identify the role of gender and their personality traits influence on consumer impulsive buying behaviour. To fulfill the purpose of the study, the researchers randomly collected sample and divided them on the basis of gender; 60 males and 60 females. Data were collected from Delhi and NCR region. The data were analysed using statistical applications such as correlation and ‘t’ Test. The result was revealed that the common personality traits have a significant relationship with impulsive buying behviour that is psychoticism in the case of male and female. The role of gender has significant differences in impulsive buying behaviour. The man showed more impulsive buying behaviour compare to women.
消费者行为是一种复杂的现象,它随着时间、环境、个人的人口特征、个性特征、文化影响等因素而不断演变。个人的个性是一个特定的人的生理和心理特征的独特的动态组织,这些特征影响着行为和对社会和物质环境的反应。它给人的印象是消费者的购买总是受到他们个性的影响。因此,许多营销人员在产品广告中利用个性特征,同时加强营销策略。市场营销人员总是根据个人的个性特征设计不同的产品,并针对特定的细分市场。个体的少数个性特征会影响消费者的冲动购买行为。本研究的目的是研究人格特质对消费者冲动购买行为的影响,因为它将有助于创造做生意和与客户打交道的机会。本研究的目的是:(1)调查人格特质对消费者冲动购买行为的影响;(2)确定性别及其人格特质对消费者冲动购买行为的影响。为了达到研究目的,研究者随机抽取样本,按性别进行分组;60名男性和60名女性。数据收集自德里和NCR地区。使用相关和t检验等统计应用程序对数据进行分析。结果显示,男性和女性的共同人格特质与冲动购买行为(即精神状态)有显著的关系。性别在冲动购买行为中的作用有显著差异。与女性相比,男性表现出更冲动的购买行为。
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引用次数: 14
期刊
WGSRN: Feminist Psychology & Behavioral Studies (Topic)
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