Pub Date : 2023-07-31DOI: 10.61511/jcbau.v1i1.2023.73
Angela Wee Kah Man
This study investigates the impact of adaptive reuse on the sense of place and urban conservation in Melaka's historic town, where heritage shophouses have been repurposed as F&B establishments. Questionnaire surveys were used to collect data from stakeholders, including local communities, to assess their perceptions of adaptive reuse works. The study found that adaptive reuse works had a positive impact on the sense of place and urban conservation in Melaka's historic town. However, the preservation and adaptation of these buildings must be done with proper community engagement to avoid alienating locals from their built environment. Discussions with stakeholders revealed that a holistic approach that considers both heritage preservation and community needs is crucial in promoting sustainable and inclusive urban conservation practices. The study concludes that adaptive reuse works on heritage shophouses as F&B establishments can contribute to sustainable urban conservation and promote an authentic city brand. Community engagement is crucial in preserving the character of these buildings and ensuring the inclusion of locals in their built environment. By incorporating community input, adaptive reuse works can promote a sense of place and belonging that contributes to the overall urban conservation and sustainability of the city. The adaptive reuse of heritage shophouses as F&B establishments is becoming increasingly popular, contributing to the area's status as a UNESCO World Heritage City. However, the preservation and adaptation of these buildings must be done in a way that reflects the local community's values and needs to avoid alienating them from their built environment. By prioritizing community engagement and consultation, adaptive reuse works can promote sustainable urban conservation practices, enhance the city's authenticity, and contribute to a sense of place and belonging for both locals and visitors.
{"title":"Adaptive reuse and authenticity: promoting urban conservation in Melaka's historic town","authors":"Angela Wee Kah Man","doi":"10.61511/jcbau.v1i1.2023.73","DOIUrl":"https://doi.org/10.61511/jcbau.v1i1.2023.73","url":null,"abstract":"This study investigates the impact of adaptive reuse on the sense of place and urban conservation in Melaka's historic town, where heritage shophouses have been repurposed as F&B establishments. Questionnaire surveys were used to collect data from stakeholders, including local communities, to assess their perceptions of adaptive reuse works. The study found that adaptive reuse works had a positive impact on the sense of place and urban conservation in Melaka's historic town. However, the preservation and adaptation of these buildings must be done with proper community engagement to avoid alienating locals from their built environment. Discussions with stakeholders revealed that a holistic approach that considers both heritage preservation and community needs is crucial in promoting sustainable and inclusive urban conservation practices. The study concludes that adaptive reuse works on heritage shophouses as F&B establishments can contribute to sustainable urban conservation and promote an authentic city brand. Community engagement is crucial in preserving the character of these buildings and ensuring the inclusion of locals in their built environment. By incorporating community input, adaptive reuse works can promote a sense of place and belonging that contributes to the overall urban conservation and sustainability of the city. The adaptive reuse of heritage shophouses as F&B establishments is becoming increasingly popular, contributing to the area's status as a UNESCO World Heritage City. However, the preservation and adaptation of these buildings must be done in a way that reflects the local community's values and needs to avoid alienating them from their built environment. By prioritizing community engagement and consultation, adaptive reuse works can promote sustainable urban conservation practices, enhance the city's authenticity, and contribute to a sense of place and belonging for both locals and visitors.","PeriodicalId":484443,"journal":{"name":"Journal of City Branding and Authenticity","volume":"57 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-07-31","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"135314999","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2023-07-31DOI: 10.61511/jcbau.v1i1.2023.21
Johannes Widodo
UNESCO World Heritage listing is often misunderstood as branding to promote mass tourism or as a vehicle for economic development by a city or the state party. The reflection is aimed to shed light on the fundamental principles that underlie the listing and the integration of the World Heritage scheme with the Sustainable Development Policy. The reflection is done through the case study method of a specific real-life phenomenon in Asia to gain insights into complex and intricate situations and highlight the common misunderstanding through several cases. The study found the policy bias towards investment and tourism agenda and not towards the fulfilment of public welfare, often without ethics applying the top-down policy. The study also found evidence of irreversible damages to tangible and intangible aspects of cultural and natural heritage due to gentrification, commodification, decreasing carrying capacity, and loss of authenticity. The study aims to understand better the four pillars of integrating the World Heritage and Sustainable Development policy in achieving environmental sustainability, inclusive social development, inclusive economic development, and fostering peace and security.
{"title":"UNESCO world heritage branding: learning from some cases in Asia","authors":"Johannes Widodo","doi":"10.61511/jcbau.v1i1.2023.21","DOIUrl":"https://doi.org/10.61511/jcbau.v1i1.2023.21","url":null,"abstract":"UNESCO World Heritage listing is often misunderstood as branding to promote mass tourism or as a vehicle for economic development by a city or the state party. The reflection is aimed to shed light on the fundamental principles that underlie the listing and the integration of the World Heritage scheme with the Sustainable Development Policy. The reflection is done through the case study method of a specific real-life phenomenon in Asia to gain insights into complex and intricate situations and highlight the common misunderstanding through several cases. The study found the policy bias towards investment and tourism agenda and not towards the fulfilment of public welfare, often without ethics applying the top-down policy. The study also found evidence of irreversible damages to tangible and intangible aspects of cultural and natural heritage due to gentrification, commodification, decreasing carrying capacity, and loss of authenticity. The study aims to understand better the four pillars of integrating the World Heritage and Sustainable Development policy in achieving environmental sustainability, inclusive social development, inclusive economic development, and fostering peace and security.","PeriodicalId":484443,"journal":{"name":"Journal of City Branding and Authenticity","volume":"22 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-07-31","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"135315000","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Al-Dirah, an old neighborhood in Riyadh, is an excellent illustration of Saudi tradition and history. It was built in 1824 and is widely known for its rich heritage and historical traits, with historic landmarks such as Al Masmak Fort, Al-Dirah Souk, Al-Mu'eiqilia Market, and Deera Square. It also had the major royal castle in Saudi Arabia's second state. It was a thriving economic neighborhood from the past until the present times. With all these values, Al-Dirah has the potential to represent the branding of Riyadh as the capital city. However, this district is facing challenges such as traffic, overpopulation, collapsing buildings, and maintenance issues which might impact the image of the neighborhood. This study aims to investigate the values and potentials of the Al-Dirah neighborhood as well as recent urban problems from the perspectives of residents and non-residents. It argues that having significant potential ranging from cultural, historical, and economic is not enough for developing the branding for the city without considering the perceptions of the residents. Their perceptions are important to create an image that can be potential for the city branding. Therefore, their role needs to be recognized. A mixed method both qualitative and quantitative approach was utilized for this study through online structured and open-ended questionnaires, supported by direct observations on the site. The findings reveal that although old neighborhoods are often associated with urban problems and poorly built environments, however, from residents’ perspectives, it has the potential for city branding, especially if it is supported by their cultural, historical, and economic values. While most of the studies related to city branding focus on the policies perspective from the top-down, this study gives another perspective which is from the community or bottom-up. This study supports the Saudi Vision 2030 goals to achieve a sustainable living environment, boost the economy through tourism, and strengthen national identity at the same time. This study enriches references about city branding for practitioners and policymakers.
Al-Dirah是利雅得的一个古老社区，是沙特传统和历史的绝佳例证。它建于1824年，以其丰富的遗产和历史特色而闻名，拥有Al Masmak Fort, Al- dirah Souk, Al- mu 'eiqilia市场和Deera广场等历史地标。它还拥有沙特阿拉伯第二大国家的主要皇家城堡。从过去到现在，这是一个繁荣的经济街区。有了所有这些价值观，Al-Dirah有潜力代表利雅得作为首都的品牌。然而，这个地区正面临着交通、人口过剩、建筑物倒塌和维护问题等挑战，这些问题可能会影响社区的形象。本研究旨在从居民和非居民的角度探讨Al-Dirah社区的价值和潜力，以及最近的城市问题。它认为，如果不考虑居民的看法，仅拥有文化、历史、经济等方面的巨大潜力是不足以发展城市品牌的。他们的看法对于创建一个可能成为城市品牌的潜在形象非常重要。因此，他们的作用需要得到承认。本研究采用定性和定量相结合的方法，通过在线结构化和开放式问卷调查，并辅以现场直接观察。研究结果表明，尽管老社区经常与城市问题和建筑环境不良联系在一起，但从居民的角度来看，它具有城市品牌的潜力，特别是如果它得到其文化，历史和经济价值的支持。城市品牌化的研究大多集中于自上而下的政策视角，而本研究给出了另一个视角，即社区视角或自下而上视角。这项研究支持沙特2030愿景的目标，即实现可持续的生活环境，通过旅游促进经济发展，同时加强国家认同。本研究为城市品牌化的实践者和决策者提供了丰富的参考。
{"title":"Unearthing Al-Dirah's authentic charm: a case study for city branding in Riyadh","authors":"Yenny Rahmayati, Haya Alshammari, Razan Alomar, Taif Almarshad, Najla Alzahrani, Amjad Alqubaily","doi":"10.61511/jcbau.v1i1.2023.124","DOIUrl":"https://doi.org/10.61511/jcbau.v1i1.2023.124","url":null,"abstract":"Al-Dirah, an old neighborhood in Riyadh, is an excellent illustration of Saudi tradition and history. It was built in 1824 and is widely known for its rich heritage and historical traits, with historic landmarks such as Al Masmak Fort, Al-Dirah Souk, Al-Mu'eiqilia Market, and Deera Square. It also had the major royal castle in Saudi Arabia's second state. It was a thriving economic neighborhood from the past until the present times. With all these values, Al-Dirah has the potential to represent the branding of Riyadh as the capital city. However, this district is facing challenges such as traffic, overpopulation, collapsing buildings, and maintenance issues which might impact the image of the neighborhood. This study aims to investigate the values and potentials of the Al-Dirah neighborhood as well as recent urban problems from the perspectives of residents and non-residents. It argues that having significant potential ranging from cultural, historical, and economic is not enough for developing the branding for the city without considering the perceptions of the residents. Their perceptions are important to create an image that can be potential for the city branding. Therefore, their role needs to be recognized. A mixed method both qualitative and quantitative approach was utilized for this study through online structured and open-ended questionnaires, supported by direct observations on the site. The findings reveal that although old neighborhoods are often associated with urban problems and poorly built environments, however, from residents’ perspectives, it has the potential for city branding, especially if it is supported by their cultural, historical, and economic values. While most of the studies related to city branding focus on the policies perspective from the top-down, this study gives another perspective which is from the community or bottom-up. This study supports the Saudi Vision 2030 goals to achieve a sustainable living environment, boost the economy through tourism, and strengthen national identity at the same time. This study enriches references about city branding for practitioners and policymakers.","PeriodicalId":484443,"journal":{"name":"Journal of City Branding and Authenticity","volume":"42 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-07-31","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"135314996","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2023-07-31DOI: 10.61511/jcbau.v1i1.2023.83
Zhao Yihua
This paper explores the concept of authenticity in the conservation and renewal efforts in Singapore and Shanghai. Despite the past belief that demolishing or modifying historical buildings was acceptable for rapid urban development, the cities have recognized the value of preserving these buildings to maintain a sense of cultural heritage and authenticity. Through the analysis of typical conservation cases in both cities, the study examines the relevant strategies, methods, and results, and compares the changes and progress of conservation over time. The study finds that the conservation of historical buildings and districts can contribute to the authenticity and cultural identity of a city, fostering a sense of community and pride among residents. However, the concept of authenticity can be complex, and there may be debates over the appropriate level of restoration or modification required. Overall, the dissertation highlights the importance of balancing urban development and conservation and the evolving strategies towards people-based and coordinated development in both cities.
{"title":"Renewing the old, creating the new: examining the strategies and results of urban conservation in Singapore and Shanghai","authors":"Zhao Yihua","doi":"10.61511/jcbau.v1i1.2023.83","DOIUrl":"https://doi.org/10.61511/jcbau.v1i1.2023.83","url":null,"abstract":"This paper explores the concept of authenticity in the conservation and renewal efforts in Singapore and Shanghai. Despite the past belief that demolishing or modifying historical buildings was acceptable for rapid urban development, the cities have recognized the value of preserving these buildings to maintain a sense of cultural heritage and authenticity. Through the analysis of typical conservation cases in both cities, the study examines the relevant strategies, methods, and results, and compares the changes and progress of conservation over time. The study finds that the conservation of historical buildings and districts can contribute to the authenticity and cultural identity of a city, fostering a sense of community and pride among residents. However, the concept of authenticity can be complex, and there may be debates over the appropriate level of restoration or modification required. Overall, the dissertation highlights the importance of balancing urban development and conservation and the evolving strategies towards people-based and coordinated development in both cities.","PeriodicalId":484443,"journal":{"name":"Journal of City Branding and Authenticity","volume":"60 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-07-31","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"135314195","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2023-07-31DOI: 10.61511/jcbau.v1i1.2023.20
None Eko Nursanty, Rahmawaty Abu Hassan, Made Ika Prastyadewi
As cities around the world increasingly embrace branding as a means of promoting economic growth and attracting investment, there has been a growing tension between the desire to create a strong and recognizable city brand and the need to maintain a sense of authenticity and place identity. This paper presents a conceptual framework for understanding this tension and proposes strategies for navigating it in the context of city branding. Drawing on existing literature and case studies of successful and unsuccessful city branding campaigns, the framework highlights the importance of balancing the desire for a strong city brand with the need to preserve a sense of authenticity and place identity. The framework suggests that city branding campaigns should be designed with careful consideration of local history, culture, and values, and should engage a diverse range of stakeholders in the branding process. Ultimately, the paper argues that successful city branding campaigns must strike a delicate balance between the desire for a strong and recognizable brand and the need to maintain a sense of authenticity and place identity.
{"title":"Navigating the tension between city branding and authenticity: a conceptual framework","authors":"None Eko Nursanty, Rahmawaty Abu Hassan, Made Ika Prastyadewi","doi":"10.61511/jcbau.v1i1.2023.20","DOIUrl":"https://doi.org/10.61511/jcbau.v1i1.2023.20","url":null,"abstract":"As cities around the world increasingly embrace branding as a means of promoting economic growth and attracting investment, there has been a growing tension between the desire to create a strong and recognizable city brand and the need to maintain a sense of authenticity and place identity. This paper presents a conceptual framework for understanding this tension and proposes strategies for navigating it in the context of city branding. Drawing on existing literature and case studies of successful and unsuccessful city branding campaigns, the framework highlights the importance of balancing the desire for a strong city brand with the need to preserve a sense of authenticity and place identity. The framework suggests that city branding campaigns should be designed with careful consideration of local history, culture, and values, and should engage a diverse range of stakeholders in the branding process. Ultimately, the paper argues that successful city branding campaigns must strike a delicate balance between the desire for a strong and recognizable brand and the need to maintain a sense of authenticity and place identity.","PeriodicalId":484443,"journal":{"name":"Journal of City Branding and Authenticity","volume":"12 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-07-31","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"135314189","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
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