Pub Date : 2024-07-20DOI: 10.1007/s40547-024-00146-1
David B. Wooten, Anocha Aribarg
{"title":"Marketing at Ross: 100 Years of Academic and Business Impact","authors":"David B. Wooten, Anocha Aribarg","doi":"10.1007/s40547-024-00146-1","DOIUrl":"https://doi.org/10.1007/s40547-024-00146-1","url":null,"abstract":"","PeriodicalId":502187,"journal":{"name":"Customer Needs and Solutions","volume":"113 17","pages":"1-10"},"PeriodicalIF":0.0,"publicationDate":"2024-07-20","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"141820421","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2024-05-07DOI: 10.1007/s40547-024-00145-2
Min Ding, Songting Dong, Rajdeep Grewal
{"title":"Generative AI and Usage in Marketing Classroom","authors":"Min Ding, Songting Dong, Rajdeep Grewal","doi":"10.1007/s40547-024-00145-2","DOIUrl":"https://doi.org/10.1007/s40547-024-00145-2","url":null,"abstract":"","PeriodicalId":502187,"journal":{"name":"Customer Needs and Solutions","volume":"176 3","pages":"1-25"},"PeriodicalIF":0.0,"publicationDate":"2024-05-07","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"141002091","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2024-03-05DOI: 10.1007/s40547-024-00143-4
Jan Ole Krugmann, Jochen Hartmann
{"title":"Sentiment Analysis in the Age of Generative AI","authors":"Jan Ole Krugmann, Jochen Hartmann","doi":"10.1007/s40547-024-00143-4","DOIUrl":"https://doi.org/10.1007/s40547-024-00143-4","url":null,"abstract":"","PeriodicalId":502187,"journal":{"name":"Customer Needs and Solutions","volume":"127 25","pages":"1-19"},"PeriodicalIF":0.0,"publicationDate":"2024-03-05","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"140079078","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}