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Dialogmarketing Perspektiven 2018/2019最新文献

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Digital scheitern
Dialogmarketing Perspektiven 2018/2019
Pub Date : 1900-01-01 DOI: 10.1007/978-3-658-25583-1_5
Udo Kords
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引用次数: 0
Zur zielgrößenabhängigen Bestimmung der (Erfolgs-) Faktoren im Targeting 根据目标来鉴定目标设置中的成功因素
Dialogmarketing Perspektiven 2018/2019
Pub Date : 1900-01-01 DOI: 10.1007/978-3-658-25583-1_8
Benedikt Lindenbeck
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引用次数: 0
Mega-Trend Individualisierung: Personalisierte Produkte und Dienstleistungen am Beispiel der Verpackungsbranche 宏伟的目标，如包装工业、个性化产品和服务
Dialogmarketing Perspektiven 2018/2019
Pub Date : 1900-01-01 DOI: 10.1007/978-3-658-25583-1_11
B. Kölmel, Thomas M. Pfefferle, Rebecca Bulander
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引用次数: 6
Künstliche Intelligenz und potenzielle Anwendungsfelder im Marketing 人工智慧和在市场上的潜在应用
Dialogmarketing Perspektiven 2018/2019
Pub Date : 1900-01-01 DOI: 10.1007/978-3-658-25583-1_2
A. Richter, Tamara Gačić, B. Kölmel, Lukas Waidelich
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引用次数: 5
Dialog Excellence: Erfolgswirkungen und -determinanten des Dialogmarketing 第一个对话:成功的意义和组织策略的决定因素
Dialogmarketing Perspektiven 2018/2019
Pub Date : 1900-01-01 DOI: 10.1007/978-3-658-25583-1_1
A. Mann
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引用次数: 0
Fake News und Social Bots – die neuen geheimen Verführer 假新闻和社交机器人
Dialogmarketing Perspektiven 2018/2019
Pub Date : 1900-01-01 DOI: 10.1007/978-3-658-25583-1_7
Marion Preuß, Silvia Boßow-Thies, Michael H. Ceyp, M. Zimmer
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引用次数: 4
Connected Cars als Instrument des Customer Relationship Managements 互联汽车也是客户关系管理的工具
Dialogmarketing Perspektiven 2018/2019
Pub Date : 1900-01-01 DOI: 10.1007/978-3-658-25583-1_4
H. Holland
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引用次数: 1
Algorithmic Marketing 算法的营销
Dialogmarketing Perspektiven 2018/2019
Pub Date : 1900-01-01 DOI: 10.1007/978-3-658-25583-1_3
Peter Gentsch
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引用次数: 1
Der ROPO-Effekt im Hinblick auf Produkte der Unterhaltungselektronik in Österreich 它对奥地利娱乐电子产品的影响
Dialogmarketing Perspektiven 2018/2019
Pub Date : 1900-01-01 DOI: 10.1007/978-3-658-25583-1_9
Johanna Erd
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引用次数: 0
Social Media – Grundlegende Aspekte zum Begriff und zum systematischen Management 社交媒体，这是理念和系统管理的基础
Dialogmarketing Perspektiven 2018/2019
Pub Date : 1900-01-01 DOI: 10.1007/978-3-658-25583-1_6
A. Decker
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引用次数: 0
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