Pub Date : 2023-03-30DOI: 10.30596/maneggio.v6i1.14784
N. Fauziah, Riyan Pradesyah, Cut Zuriana
This study aims to determine the effect of literacy and culture on purchasing decisions for halal products in Cambodia. This study used primary data using a questionnaire method of 150 respondents using nonprobability sampling technique. This study uses a multiple linear regression analysis model, hypothesis testing and coefficient of determination test to determine the factors that influence the buying decision of halal products in Cambodia. The results showed that the Literacy variable partially had a positive and significant effect on the Purchase Decision of halal products, the Culture variable partially had a positive and significant effect on the Purchase Decision. Simultaneously Literacy and Culture have a positive and significant effect on the Purchase Decision of halal products with a coefficient of determination of R-Square of 61.8%
{"title":"PENGARUH LITERASI DAN BUDAYA TERHADAP KEPUTUSAN MEMBELI PRODUK HALAL DI KAMBOJA","authors":"N. Fauziah, Riyan Pradesyah, Cut Zuriana","doi":"10.30596/maneggio.v6i1.14784","DOIUrl":"https://doi.org/10.30596/maneggio.v6i1.14784","url":null,"abstract":"This study aims to determine the effect of literacy and culture on purchasing decisions for halal products in Cambodia. This study used primary data using a questionnaire method of 150 respondents using nonprobability sampling technique. This study uses a multiple linear regression analysis model, hypothesis testing and coefficient of determination test to determine the factors that influence the buying decision of halal products in Cambodia. The results showed that the Literacy variable partially had a positive and significant effect on the Purchase Decision of halal products, the Culture variable partially had a positive and significant effect on the Purchase Decision. Simultaneously Literacy and Culture have a positive and significant effect on the Purchase Decision of halal products with a coefficient of determination of R-Square of 61.8%","PeriodicalId":167231,"journal":{"name":"Maneggio: Jurnal Ilmiah Magister Manajemen","volume":"61 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-03-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"126175065","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2023-03-30DOI: 10.30596/maneggio.v6i1.14783
Ade Julia Sari, Riyan Pradesyah
This study aims to determine the effect of Islamic financial literacy and trust on the interest of the people of Bandar Parkland, Klang Selangor, Malaysia in conducting transactions at Islamic banks. This study used primary data using a questionnaire method of 120 respondents using nonprobability sampling technique. This study uses a multiple linear regression analysis model to determine the factors that influence the interest of the people of Bandar Parkland, Klang Selangor in conducting transactions at Islamic banks. The results showed that the Islamic financial literacy variable partially had a positive and significant effect on interest in public transactions, the trust variable partially had a positive and significant effect on interest in public transactions. Simultaneously Islamic financial literacy and trust have a positive and significant effect on interest in public transactions with a coefficient of determination of R-Square of 74.4%..
{"title":"PENGARUH LITERASI KEUANGAN SYARIAH DAN KEPERCAYAAN TERHADAP MINAT MASYARAKAT BANDAR PARKLAND, KLANG SELANGOR, MALAYSIA, MELAKUKAN TRANSAKSI DI BANK ISLAM","authors":"Ade Julia Sari, Riyan Pradesyah","doi":"10.30596/maneggio.v6i1.14783","DOIUrl":"https://doi.org/10.30596/maneggio.v6i1.14783","url":null,"abstract":"This study aims to determine the effect of Islamic financial literacy and trust on the interest of the people of Bandar Parkland, Klang Selangor, Malaysia in conducting transactions at Islamic banks. This study used primary data using a questionnaire method of 120 respondents using nonprobability sampling technique. This study uses a multiple linear regression analysis model to determine the factors that influence the interest of the people of Bandar Parkland, Klang Selangor in conducting transactions at Islamic banks. The results showed that the Islamic financial literacy variable partially had a positive and significant effect on interest in public transactions, the trust variable partially had a positive and significant effect on interest in public transactions. Simultaneously Islamic financial literacy and trust have a positive and significant effect on interest in public transactions with a coefficient of determination of R-Square of 74.4%..","PeriodicalId":167231,"journal":{"name":"Maneggio: Jurnal Ilmiah Magister Manajemen","volume":"165 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-03-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"124613013","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2023-03-06DOI: 10.30596/maneggio.v6i1.14534
Pengaruh Pelatihan Kewirausahaan, Dan Pemasaran Digital, Terhadap Peningkatkan, Ekonomi Masyarakat, Di Desa, Kelambir Lima, Yana Diana, S. Rahayu, Arini Zannah, Pemasaran Digital dan Pelatihan Kewirausahaan, Peningkatan Ekonomi, J. Ilmiah, Magister Manajemen
This study aims to determine whether digital marketing and entrepreneurship training have an effect on improving the economy of rural communities. This study uses the SEM-Partial Least Square (PLS) approach. PLS is a component-or variant-based Structural Equation Modeling (SEM) model. Hypothesis testing was carried out using the Bootstrap resampling method with a minimum number of bootstrap of 217 in the original sample. The results of this study prove that Entrepreneurship Training has a positive and significant effect on Economic Improvement where this proves the hypothesis is accepted. This means that the better the Entrepreneurship Training shown to SME business actors will increase the Economic Improvement of Business Actors. Digital Marketing has a positive and significant effect on Economic Improvement where this proves the hypothesis is accepted. Of course, these findings show how Digital marketing can affect the Economic Improvement so that it is hoped that business actors will be able to build their Digital marketing so that the Economic Improvement of Business Actors can be increased..
{"title":"Pengaruh Pelatihan Kewirausahaan Dan Pemasaran Digital Terhadap Peningkatkan Ekonomi Masyarakat Di Desa Kelambir Lima","authors":"Pengaruh Pelatihan Kewirausahaan, Dan Pemasaran Digital, Terhadap Peningkatkan, Ekonomi Masyarakat, Di Desa, Kelambir Lima, Yana Diana, S. Rahayu, Arini Zannah, Pemasaran Digital dan Pelatihan Kewirausahaan, Peningkatan Ekonomi, J. Ilmiah, Magister Manajemen","doi":"10.30596/maneggio.v6i1.14534","DOIUrl":"https://doi.org/10.30596/maneggio.v6i1.14534","url":null,"abstract":"This study aims to determine whether digital marketing and entrepreneurship training have an effect on improving the economy of rural communities. This study uses the SEM-Partial Least Square (PLS) approach. PLS is a component-or variant-based Structural Equation Modeling (SEM) model. Hypothesis testing was carried out using the Bootstrap resampling method with a minimum number of bootstrap of 217 in the original sample. The results of this study prove that Entrepreneurship Training has a positive and significant effect on Economic Improvement where this proves the hypothesis is accepted. This means that the better the Entrepreneurship Training shown to SME business actors will increase the Economic Improvement of Business Actors. Digital Marketing has a positive and significant effect on Economic Improvement where this proves the hypothesis is accepted. Of course, these findings show how Digital marketing can affect the Economic Improvement so that it is hoped that business actors will be able to build their Digital marketing so that the Economic Improvement of Business Actors can be increased..","PeriodicalId":167231,"journal":{"name":"Maneggio: Jurnal Ilmiah Magister Manajemen","volume":"4 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-03-06","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"128064034","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2023-03-05DOI: 10.30596/maneggio.v6i1.11662
{"title":"Pemanfaatan Tekhnologi Informasi Sebagai Alat Pengelolaan Keuangan Untuk Pemulihan Perekonomian pada UMKM","authors":"","doi":"10.30596/maneggio.v6i1.11662","DOIUrl":"https://doi.org/10.30596/maneggio.v6i1.11662","url":null,"abstract":"","PeriodicalId":167231,"journal":{"name":"Maneggio: Jurnal Ilmiah Magister Manajemen","volume":"52 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-03-05","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"132313763","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2023-03-05DOI: 10.30596/maneggio.v6i1.14586
{"title":"Analisis Kompetensi Sdm Dan Pemanfaatan Teknologi Informasi Terhadap Produktivitas Kerja Pelaku Usaha Di Desa Pematang Serai Kabupaten Langkat","authors":"","doi":"10.30596/maneggio.v6i1.14586","DOIUrl":"https://doi.org/10.30596/maneggio.v6i1.14586","url":null,"abstract":"","PeriodicalId":167231,"journal":{"name":"Maneggio: Jurnal Ilmiah Magister Manajemen","volume":"36 2 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-03-05","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"131797885","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2023-03-05DOI: 10.30596/maneggio.v6i1.13941
{"title":"Pengaruh Lingkungan Kerja, Gaya Kepemimpinan Terhadap Kinerja Pegawai Pada Lembaga Layanan Pendidikan Tinggi Wilayah I Sumatera Utara Yang Dimediasi Oleh Kepuasan Kerja Pegawai","authors":"","doi":"10.30596/maneggio.v6i1.13941","DOIUrl":"https://doi.org/10.30596/maneggio.v6i1.13941","url":null,"abstract":"","PeriodicalId":167231,"journal":{"name":"Maneggio: Jurnal Ilmiah Magister Manajemen","volume":"2016 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-03-05","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"129397481","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2023-03-05DOI: 10.30596/maneggio.v6i1.13878
{"title":"Determinan Word Of Mouth Dalam Bisnis Kuliner","authors":"","doi":"10.30596/maneggio.v6i1.13878","DOIUrl":"https://doi.org/10.30596/maneggio.v6i1.13878","url":null,"abstract":"","PeriodicalId":167231,"journal":{"name":"Maneggio: Jurnal Ilmiah Magister Manajemen","volume":"12 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-03-05","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"131396298","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2022-03-30DOI: 10.30596/maneggio.v5i1.10197
{"title":"Pengaruh Mutasi Dan Promosi Terhadap Kinerja Karyawan Melalui Kepuasan Kerja Sebagai Variabel Intervening Pada Perusahaan PT Asuransi Bangun Askrida Cabang Medan","authors":"","doi":"10.30596/maneggio.v5i1.10197","DOIUrl":"https://doi.org/10.30596/maneggio.v5i1.10197","url":null,"abstract":"","PeriodicalId":167231,"journal":{"name":"Maneggio: Jurnal Ilmiah Magister Manajemen","volume":"11 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2022-03-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"116012069","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2022-03-30DOI: 10.30596/maneggio.v5i1.10194
{"title":"Pengaruh Online Customer Review, E-Recovery Service Quality, Terhadap Kepuasan Pelanggan Dimediasi Oleh Trust Pada Ayu Shop Tebing Tinggi","authors":"","doi":"10.30596/maneggio.v5i1.10194","DOIUrl":"https://doi.org/10.30596/maneggio.v5i1.10194","url":null,"abstract":"","PeriodicalId":167231,"journal":{"name":"Maneggio: Jurnal Ilmiah Magister Manajemen","volume":"5 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2022-03-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"126547809","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2022-03-30DOI: 10.30596/maneggio.v5i1.10507
{"title":"Pengaruh Citra Merek Dan Promosi Terhadap Loyalitas Pelanggan Yang Dimediasi Dengan Keputusan Pembelian Mie Instan Sedaap Di Kota Medan","authors":"","doi":"10.30596/maneggio.v5i1.10507","DOIUrl":"https://doi.org/10.30596/maneggio.v5i1.10507","url":null,"abstract":"","PeriodicalId":167231,"journal":{"name":"Maneggio: Jurnal Ilmiah Magister Manajemen","volume":"116 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2022-03-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"133555555","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
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