The pet food industry in the Philippines is thriving as the leading country in Southeast Asia in pet ownership. This study explores this growing sector and its e-commerce landscape, anchored in Rotter’s Expectancy-Value Theory. It uses a quantitative design to examine how online user reviews and ratings influence Filipino pet owners' expectancy & value as the independent variables, motivation with purchase decisions as the dependent variable, and celebrity endorsement as a moderating factor. The study also assesses the credibility and reliability of online reviews and employs Partial Least Squares Structural Equation Modeling (PLS-SEM) for analysis. The study’s results indicate that respondents highly value a product's attributes when making a purchase decision. While product value significantly impacts purchase decisions, expectations about online reviews and ratings do not influence buying motivation. Celebrity endorsements, however, do affect motivation. This study suggests that marketers and pet food retailers should focus on enhancing the quality of user reviews and ratings, engaging with industry experts, and improving customer interactions to foster credibility, trust, and informed purchasing.
{"title":"Paws and Reflect: Assessing the Impact of User Reviews and Ratings on Pet Food E-commerce Purchase Decisions","authors":"Ronnel Relao, Paula Sharmaine Delos Santos","doi":"10.33215/02vbn632","DOIUrl":"https://doi.org/10.33215/02vbn632","url":null,"abstract":"The pet food industry in the Philippines is thriving as the leading country in Southeast Asia in pet ownership. This study explores this growing sector and its e-commerce landscape, anchored in Rotter’s Expectancy-Value Theory. It uses a quantitative design to examine how online user reviews and ratings influence Filipino pet owners' expectancy & value as the independent variables, motivation with purchase decisions as the dependent variable, and celebrity endorsement as a moderating factor. The study also assesses the credibility and reliability of online reviews and employs Partial Least Squares Structural Equation Modeling (PLS-SEM) for analysis. The study’s results indicate that respondents highly value a product's attributes when making a purchase decision. While product value significantly impacts purchase decisions, expectations about online reviews and ratings do not influence buying motivation. Celebrity endorsements, however, do affect motivation. This study suggests that marketers and pet food retailers should focus on enhancing the quality of user reviews and ratings, engaging with industry experts, and improving customer interactions to foster credibility, trust, and informed purchasing.","PeriodicalId":294058,"journal":{"name":"SEISENSE Business Review","volume":"11 3","pages":""},"PeriodicalIF":0.0,"publicationDate":"2024-07-21","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"141818403","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Mahadih Kyambade, Rehema Kagere, Afulah Namatovu, Abdul Male Ssentumbwe, Monica Tushabe, Sheilla Oyella
The purpose of the study is to investigate the association between technological innovations and the financial performance of commercial banks using risk management practices as a mediator. The study's primary focus was on commercial banks in Uganda's Kampala Central region. A quantitative method was used to adopt a cross-sectional survey design. The study selected bank employees from 24 Kampala-based commercial banks using the convenience sampling technique. To accomplish the study's goals, mediation analysis were done using Baron and Kenny, while correlation, regression and inferential statistics were examined using the Statistical Package for Social Scientists (SPSS) PROCESS MACRO. The results of the study showed that the study variables had a significant positive association. The results of the regression show that risk management techniques and technological innovation are predictive of financial performance. The results showed that risk management procedures significantly impacted the connection between technological innovation and financial performance. Results also indicate that the association between financial performance and technological innovation is mediated by risk management strategies. The study provides many implications for management and theory.
{"title":"Technological Innovation and Commercial Banks' Financial Performance: A Mediation Analysis of Risk Management Practices","authors":"Mahadih Kyambade, Rehema Kagere, Afulah Namatovu, Abdul Male Ssentumbwe, Monica Tushabe, Sheilla Oyella","doi":"10.33215/bb6wrs68","DOIUrl":"https://doi.org/10.33215/bb6wrs68","url":null,"abstract":"The purpose of the study is to investigate the association between technological innovations and the financial performance of commercial banks using risk management practices as a mediator. The study's primary focus was on commercial banks in Uganda's Kampala Central region. A quantitative method was used to adopt a cross-sectional survey design. The study selected bank employees from 24 Kampala-based commercial banks using the convenience sampling technique. To accomplish the study's goals, mediation analysis were done using Baron and Kenny, while correlation, regression and inferential statistics were examined using the Statistical Package for Social Scientists (SPSS) PROCESS MACRO. The results of the study showed that the study variables had a significant positive association. The results of the regression show that risk management techniques and technological innovation are predictive of financial performance. The results showed that risk management procedures significantly impacted the connection between technological innovation and financial performance. Results also indicate that the association between financial performance and technological innovation is mediated by risk management strategies. The study provides many implications for management and theory.","PeriodicalId":294058,"journal":{"name":"SEISENSE Business Review","volume":"53 3","pages":""},"PeriodicalIF":0.0,"publicationDate":"2024-07-12","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"141654163","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Prince Addai, Esther Asiedu, Afia Nyarko Boakye, Bright Kumardzi
Purpose: Leaders encourage employee innovation for organizational effectiveness, but the perception of ethical leadership and factors like trust and organizational climate can influence this dynamic. This study assessed leadership trust and organizational climate as explanatory factors influencing the association between ethical leadership and creativity.Design: Responses were sought from 354 employees from a multinational organization in manufacturing in Ghana. The respondents completed questionnaires that measured ethical leadership, employee trust in leadership, organizational climate, and creativity.Findings: The findings using the PROCESS macro indicated a positive relationship between ethical leadership and creativity. The influence of ethical leadership on creativity was confirmed to be moderated by organizational climate and partially mediated by employees’ trust in leadership. The findings clearly highlight the eminence of leadership trust and organizational climate in explaining ethical leadership's impact on employees' creativity. Practical Implications: The study implies that organizations aiming to enhance creativity and effectiveness should promote ethical leadership while considering the influence of trust and the overall work environment. This study is the first of its kind to assess the underlying mechanisms of leadership trust and organizational climate in explaining the linkage between ethical leadership and employee creativity.
{"title":"Ethical Leadership and Creativity Among Employees: Does Leadership Trust and Organizational Climate Matter?","authors":"Prince Addai, Esther Asiedu, Afia Nyarko Boakye, Bright Kumardzi","doi":"10.33215/1584bf55","DOIUrl":"https://doi.org/10.33215/1584bf55","url":null,"abstract":"Purpose: Leaders encourage employee innovation for organizational effectiveness, but the perception of ethical leadership and factors like trust and organizational climate can influence this dynamic. This study assessed leadership trust and organizational climate as explanatory factors influencing the association between ethical leadership and creativity.Design: Responses were sought from 354 employees from a multinational organization in manufacturing in Ghana. The respondents completed questionnaires that measured ethical leadership, employee trust in leadership, organizational climate, and creativity.Findings: The findings using the PROCESS macro indicated a positive relationship between ethical leadership and creativity. The influence of ethical leadership on creativity was confirmed to be moderated by organizational climate and partially mediated by employees’ trust in leadership. The findings clearly highlight the eminence of leadership trust and organizational climate in explaining ethical leadership's impact on employees' creativity. Practical Implications: The study implies that organizations aiming to enhance creativity and effectiveness should promote ethical leadership while considering the influence of trust and the overall work environment. This study is the first of its kind to assess the underlying mechanisms of leadership trust and organizational climate in explaining the linkage between ethical leadership and employee creativity.","PeriodicalId":294058,"journal":{"name":"SEISENSE Business Review","volume":"645 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2023-12-24","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"139160553","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
David Nyamuyonjo, Daniel Kipkirong Tarus, Joyce Komen
Purpose: Unethical behaviors such as fraud are continuously hurting organisations. Although internal auditors are expected to report unethical behaviours, such as fraud, when witnessed, some remain silent for fear of retaliation. Drawing on upper-echelon theory, this study examines whether the chief executive officer's (CEO's) openness is associated with internal auditors’ moral courage to speak out on ethical concerns.Design: This explanatory study collected data from 128 internal auditors in formal financial institutions using structured questionnaires and used partial least squares structural equation modeling to test the hypothesis.Findings: CEOs' openness to internal auditors' recommendations is positively associated with internal auditors’ moral courage.Practical implications: CEOs may appreciate listening to internal auditors as a way of motivating them to speak. Furthermore, boards of governors can encourage CEOs to show openness to internal auditor recommendations.Originality: This study adds to the scant empirical evidence on the factors that influence internal auditors’ moral courage. The empirical findings further confirm that contrary to the idea that internal auditors are independent of CEOs, CEOs influence internal auditors, thereby validating the broader applicability of upper-echelon theory.
{"title":"Breaking the Auditor’s Silence: Does CEO Openness Influence the Moral Courage of Internal Auditors? Evidence from Uganda","authors":"David Nyamuyonjo, Daniel Kipkirong Tarus, Joyce Komen","doi":"10.33215/sbr.v3i1.898","DOIUrl":"https://doi.org/10.33215/sbr.v3i1.898","url":null,"abstract":"Purpose: Unethical behaviors such as fraud are continuously hurting organisations. Although internal auditors are expected to report unethical behaviours, such as fraud, when witnessed, some remain silent for fear of retaliation. Drawing on upper-echelon theory, this study examines whether the chief executive officer's (CEO's) openness is associated with internal auditors’ moral courage to speak out on ethical concerns.Design: This explanatory study collected data from 128 internal auditors in formal financial institutions using structured questionnaires and used partial least squares structural equation modeling to test the hypothesis.Findings: CEOs' openness to internal auditors' recommendations is positively associated with internal auditors’ moral courage.Practical implications: CEOs may appreciate listening to internal auditors as a way of motivating them to speak. Furthermore, boards of governors can encourage CEOs to show openness to internal auditor recommendations.Originality: This study adds to the scant empirical evidence on the factors that influence internal auditors’ moral courage. The empirical findings further confirm that contrary to the idea that internal auditors are independent of CEOs, CEOs influence internal auditors, thereby validating the broader applicability of upper-echelon theory.","PeriodicalId":294058,"journal":{"name":"SEISENSE Business Review","volume":"41 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-07-03","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"126936401","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Objective: Critical success factors models for SMEs provide information to SMEs that were utilized to develop policies and strategies for best business practices that will mitigate failures. The objective was to review SME articles and books to identify CSFs influencing their success.Design: The article reviewed the literature on SMEs and identified critical success factors that influence the success of SMEs across locations and industries. Findings: Twenty-five critical success factors of SMEs were identified, and many more are considered part of them. Policy Implications: The paper will enable entrepreneurship researchers to understand the CSFs for application as variables in future CSFs models and SME operators for best business practices to reduce failure and grow/develop economies. Originality: The article is an exhaustive literature review of SME articles and books identifying the CSFs influencing their success.
{"title":"A Review of Critical Success Factors Influencing the Success of SMEs","authors":"Babandi Ibrahim Gumel, Barjoyai Bin Bardai","doi":"10.33215/sbr.v3i1.906","DOIUrl":"https://doi.org/10.33215/sbr.v3i1.906","url":null,"abstract":"Objective: Critical success factors models for SMEs provide information to SMEs that were utilized to develop policies and strategies for best business practices that will mitigate failures. The objective was to review SME articles and books to identify CSFs influencing their success.Design: The article reviewed the literature on SMEs and identified critical success factors that influence the success of SMEs across locations and industries. Findings: Twenty-five critical success factors of SMEs were identified, and many more are considered part of them. Policy Implications: The paper will enable entrepreneurship researchers to understand the CSFs for application as variables in future CSFs models and SME operators for best business practices to reduce failure and grow/develop economies. Originality: The article is an exhaustive literature review of SME articles and books identifying the CSFs influencing their success.","PeriodicalId":294058,"journal":{"name":"SEISENSE Business Review","volume":"11 4","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-06-26","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"113985421","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Prince Dacosta Anaman, I. Ahmed, Frank Appiah-Oware, Frank Somiah-Quaw
Purpose: The purpose of this study is to examine the impact of external auditors on the corporate governance of unlisted firms in Ghana.Design/Methodology: The study adopts a quantitative research survey design approach. Closed-ended questionnaires were distributed to 485 respondents using the purposive and convenience sampling method. Inferential statistics were conducted on the data collected using IBM SPSS Statistic v23.Findings: The study found that the presence of boards, familiarity with corporate governance codes, and adherence to the code of conduct are prevalent in unlisted firms in Ghana. Also, the study found that the role external auditors play in unlisted firms in Ghana has a positive and significant impact on corporate governance.Practical Implications to Business or key stakeholders: The findings of the study highlight the importance of establishing effective boards, adhering to corporate governance codes, and actively engaging external auditors to strengthen governance practices. Stakeholder engagement, training, risk management, and policy enhancements are also crucial in fostering transparency, accountability, and sustainable business growth. Implementing these implications can enhance corporate governance, build stakeholder trust, and promote long-term organizational success.
{"title":"External Auditors' Impact on Corporate Governance of Unlisted Firms: A Developing Country Perspective","authors":"Prince Dacosta Anaman, I. Ahmed, Frank Appiah-Oware, Frank Somiah-Quaw","doi":"10.33215/sbr.v3i1.904","DOIUrl":"https://doi.org/10.33215/sbr.v3i1.904","url":null,"abstract":"Purpose: The purpose of this study is to examine the impact of external auditors on the corporate governance of unlisted firms in Ghana.Design/Methodology: The study adopts a quantitative research survey design approach. Closed-ended questionnaires were distributed to 485 respondents using the purposive and convenience sampling method. Inferential statistics were conducted on the data collected using IBM SPSS Statistic v23.Findings: The study found that the presence of boards, familiarity with corporate governance codes, and adherence to the code of conduct are prevalent in unlisted firms in Ghana. Also, the study found that the role external auditors play in unlisted firms in Ghana has a positive and significant impact on corporate governance.Practical Implications to Business or key stakeholders: The findings of the study highlight the importance of establishing effective boards, adhering to corporate governance codes, and actively engaging external auditors to strengthen governance practices. Stakeholder engagement, training, risk management, and policy enhancements are also crucial in fostering transparency, accountability, and sustainable business growth. Implementing these implications can enhance corporate governance, build stakeholder trust, and promote long-term organizational success.","PeriodicalId":294058,"journal":{"name":"SEISENSE Business Review","volume":"29 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-05-31","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"115845526","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
NGOs provide support services in developing countries when governments are unable to improve the growth indicators. There exists a requirement for sustainable NGOs that can help fill the gap between the needs of the people and the scarce resources available in developing countries. This study aimed to identify essential factors that are internally controllable by the NGO and to reflect on the impact of the internally controllable factors on the NGO’s sustainability. The study used established theories to investigate internal and external factors influencing NGOs and to identify the factors of significance. This qualitative research was designed with a systematic review followed by content analysis. It was undertaken in a developing country with a sample size of thirty-four using Purposive sampling. Analysis suggests that three variables including Financial Performance, Organizational Practices, and Community Interest have a statistically significant effect on sustainability. The study infers that considering the business environment, NGOs must focus on internal controllable factors. It also reiterates that NGOs should ensure a steady flow of funds, have robust management and should enjoy the support of the community to remain sustainable.
{"title":"Factors Influencing Sustainability of Non-Governmental Organizations in the developing world","authors":"Kanwal Gul, Swapnil Morande","doi":"10.33215/sbr.v3i1.885","DOIUrl":"https://doi.org/10.33215/sbr.v3i1.885","url":null,"abstract":"NGOs provide support services in developing countries when governments are unable to improve the growth indicators. There exists a requirement for sustainable NGOs that can help fill the gap between the needs of the people and the scarce resources available in developing countries. This study aimed to identify essential factors that are internally controllable by the NGO and to reflect on the impact of the internally controllable factors on the NGO’s sustainability. The study used established theories to investigate internal and external factors influencing NGOs and to identify the factors of significance. This qualitative research was designed with a systematic review followed by content analysis. It was undertaken in a developing country with a sample size of thirty-four using Purposive sampling. Analysis suggests that three variables including Financial Performance, Organizational Practices, and Community Interest have a statistically significant effect on sustainability. The study infers that considering the business environment, NGOs must focus on internal controllable factors. It also reiterates that NGOs should ensure a steady flow of funds, have robust management and should enjoy the support of the community to remain sustainable.","PeriodicalId":294058,"journal":{"name":"SEISENSE Business Review","volume":"19 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-03-10","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"124284140","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Prince Addai, I. Ofori, Daniel Obeng Acquah, Afia Nyarko Boakye, Esther Asiedu
Even though copious studies have shown that a relationship exists between role conflict and the intention to stay on the job, the mechanisms that curb the relationship between role conflict and intention to stay have not often been explored. This study examined the moderating role of organizational support on the nexus between the components of role conflict and the intention to stay in the organization. Two hundred and eighty-seven (n=287) public sector employees were selected using the cross-sectional survey design for the study. Data was gathered using the Role Conflict Scale, Perceived Organizational Support Scale, and the Intentions to Stay Inventory. Multiple regression was used in analyzing the data. Findings indicated that a significantly negative relationship exists between the two components of role conflict (inter-role and intra-role) and the intentions to stay in the organization. There was a positive nexus between perceived organizational support and the intentions to stay in the organization. The nexus between the two components of role conflict and the intentions to stay in the organization was moderated by perceived organizational support. The results provide some crucial insights for employers on how to inspire employees to stay in the public service. The limitations, recommendations, and implications for future studies have been emphasized.
{"title":"Does Organizational Support Influence The Nexus Between Role Conflict And The Intentions To Stay On The Job? A Study Among Public Sectors Employees","authors":"Prince Addai, I. Ofori, Daniel Obeng Acquah, Afia Nyarko Boakye, Esther Asiedu","doi":"10.33215/sbr.v2i1.803","DOIUrl":"https://doi.org/10.33215/sbr.v2i1.803","url":null,"abstract":"Even though copious studies have shown that a relationship exists between role conflict and the intention to stay on the job, the mechanisms that curb the relationship between role conflict and intention to stay have not often been explored. This study examined the moderating role of organizational support on the nexus between the components of role conflict and the intention to stay in the organization. Two hundred and eighty-seven (n=287) public sector employees were selected using the cross-sectional survey design for the study. Data was gathered using the Role Conflict Scale, Perceived Organizational Support Scale, and the Intentions to Stay Inventory. Multiple regression was used in analyzing the data. Findings indicated that a significantly negative relationship exists between the two components of role conflict (inter-role and intra-role) and the intentions to stay in the organization. There was a positive nexus between perceived organizational support and the intentions to stay in the organization. The nexus between the two components of role conflict and the intentions to stay in the organization was moderated by perceived organizational support. The results provide some crucial insights for employers on how to inspire employees to stay in the public service. The limitations, recommendations, and implications for future studies have been emphasized.","PeriodicalId":294058,"journal":{"name":"SEISENSE Business Review","volume":"34 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2022-08-21","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"126737877","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
This study focuses on higher education institutions in Metro Manila, Philippines, with their initiative to use and adopt Massive Open Online Courses (MOOCs) by analyzing the continuance intention to use MOOC platforms among students or learners. This recently gained popularity due to emergency remote learning in Metro Manila, the pandemic’s epicenter. This study also aims to understand the transformative impact of MOOC education on traditional and online learning. In addition, the study utilized survey research with 122 MOOC learners via purposive sampling, given the nature and composition of the respondents. The data collected were analyzed using the structural equation modeling-path analysis to substantiate the hypotheses using the extended Technology Acceptance Model. The relationship between attitude to continuance intention and continuance intention to transformative impact was significant. However, perceived usefulness, perceived ease of use, and motivation were insignificant. It can be implied from the study the changing values of learners and students during the pandemic. Learning should not be an option but a way of life regardless of the circumstances and complement traditional learning. Finally, the study shows that the integration of MOOCs is the next big thing in global education, an impact on the school’s contribution to sustainable development goals through MOOC coverage by identifying the continuance intention among students and learners.
本研究以菲律宾马尼拉大都会的高等教育机构为研究对象，通过分析学生或学习者使用MOOC平台的持续意愿，主动使用和采用大规模在线开放课程(Massive Open Online Courses, MOOC)。最近，由于疫情中心马尼拉大都会的紧急远程教育，这种做法受到了欢迎。本研究还旨在了解MOOC教育对传统和在线学习的变革性影响。此外，考虑到受访者的性质和组成，本研究采用有目的抽样的方式对122名MOOC学习者进行了调查研究。采用结构方程模型和路径分析方法对收集到的数据进行分析，并采用扩展的技术接受模型对假设进行验证。继续意向态度与继续意向对转化影响的关系显著。然而，感知有用性、感知易用性和动机不显著。从研究中可以看出，在大流行期间，学习者和学生的价值观发生了变化。学习不应该是一种选择，而应该是一种生活方式，无论环境如何，都应该是对传统学习的补充。最后，研究表明，MOOC的整合是全球教育的下一件大事，通过识别学生和学习者的继续意愿，通过MOOC覆盖影响学校对可持续发展目标的贡献。
{"title":"Continuance Intention of Massive Open Online Course Learners in Higher Education: A Sustainable Development Initiative","authors":"N. B. Guillen Jr","doi":"10.33215/sbr.v2i1.810","DOIUrl":"https://doi.org/10.33215/sbr.v2i1.810","url":null,"abstract":" This study focuses on higher education institutions in Metro Manila, Philippines, with their initiative to use and adopt Massive Open Online Courses (MOOCs) by analyzing the continuance intention to use MOOC platforms among students or learners. This recently gained popularity due to emergency remote learning in Metro Manila, the pandemic’s epicenter. This study also aims to understand the transformative impact of MOOC education on traditional and online learning. In addition, the study utilized survey research with 122 MOOC learners via purposive sampling, given the nature and composition of the respondents. The data collected were analyzed using the structural equation modeling-path analysis to substantiate the hypotheses using the extended Technology Acceptance Model. The relationship between attitude to continuance intention and continuance intention to transformative impact was significant. However, perceived usefulness, perceived ease of use, and motivation were insignificant. It can be implied from the study the changing values of learners and students during the pandemic. Learning should not be an option but a way of life regardless of the circumstances and complement traditional learning. Finally, the study shows that the integration of MOOCs is the next big thing in global education, an impact on the school’s contribution to sustainable development goals through MOOC coverage by identifying the continuance intention among students and learners.","PeriodicalId":294058,"journal":{"name":"SEISENSE Business Review","volume":"30 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2022-08-12","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"125413072","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Objective: Literature indicates big data is a competitive edge, which boasts a firm’s overall performance. With the rise of big data (BD), e-commerce firms are using the tools to engage more with customers, offer better products, and innovate more to gain a competitive advantage. Nevertheless, past empirical studies have shown conflicting results. Design: Building on the capital-based perspective and the firm’s inertia concept, we created a model to explore how BD and BD analytics capability impact innovation results in e-commerce businesses. We carried out a two-year empirical investigation project to secure empirical data on 1703 data-driven innovation tasks from USA and Asia. Findings: We showed that there is a tradeoff between BD and BD analytics capability, in which the optimum balance of BD depends on the amount of BD analytics ability. BD analytics ability exerts a good moderating impact, that is, the better this capability is, the higher the effect of BD on gross margin and sales growth. For U.S. innovation tasks, BD has an inverted U-shaped relationship with sales innovation. For Asian innovation tasks, when major data capital is minimal, promoting big data analytics capability improves sales innovation and disgusting margin up to a specific point. Policy Implications: Establishing BD analytics capability over that time could prevent innovation efficiency. Our findings offer guidance to e-commerce firms on producing strategic choices about source allocations for BD and BD analytics ability. Originality: A limited research has been carried out to show the impact of using BD analytics tools to drive innovation. This is one of the first articles that dive into using BD to foster innovation in the e-commerce business.
{"title":"Does Big Data Drive Innovation In E-Commerce: A Global Perspective?","authors":"M. Sazu","doi":"10.33215/sbr.v2i1.797","DOIUrl":"https://doi.org/10.33215/sbr.v2i1.797","url":null,"abstract":"Objective: Literature indicates big data is a competitive edge, which boasts a firm’s overall performance. With the rise of big data (BD), e-commerce firms are using the tools to engage more with customers, offer better products, and innovate more to gain a competitive advantage. Nevertheless, past empirical studies have shown conflicting results.\u0000Design: Building on the capital-based perspective and the firm’s inertia concept, we created a model to explore how BD and BD analytics capability impact innovation results in e-commerce businesses. We carried out a two-year empirical investigation project to secure empirical data on 1703 data-driven innovation tasks from USA and Asia.\u0000Findings: We showed that there is a tradeoff between BD and BD analytics capability, in which the optimum balance of BD depends on the amount of BD analytics ability. BD analytics ability exerts a good moderating impact, that is, the better this capability is, the higher the effect of BD on gross margin and sales growth. For U.S. innovation tasks, BD has an inverted U-shaped relationship with sales innovation. For Asian innovation tasks, when major data capital is minimal, promoting big data analytics capability improves sales innovation and disgusting margin up to a specific point.\u0000Policy Implications: Establishing BD analytics capability over that time could prevent innovation efficiency. Our findings offer guidance to e-commerce firms on producing strategic choices about source allocations for BD and BD analytics ability.\u0000Originality: A limited research has been carried out to show the impact of using BD analytics tools to drive innovation. This is one of the first articles that dive into using BD to foster innovation in the e-commerce business.","PeriodicalId":294058,"journal":{"name":"SEISENSE Business Review","volume":"42 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2022-06-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"123924111","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
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