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CLUSTERING BASED BIBLIOMETRIC ANALYSIS OF THE BUSINESS PERFORMANCE CONCEPT 基于聚类的企业绩效概念文献计量学分析
Pub Date : 2022-07-31 DOI: 10.29358/sceco.v0i35.506
Anatol Melega, V. Grosu, A. Macovei, Daniel Botez
Business performance, as a whole, represents the main concern for financial information users, as a risk assessment tool meant to establish the effectiveness and efficiency of the work performed. Over time, there was an ongoing challenge related to business performance analysis. The purpose of this research is to identify and examine the interdependency relations between the determining factors in the bibliometric analysis of the published literature, when the main topic is business performance. Therefore, to reach this purpose we pursued the following objectives: O1- bibliometric coupling analysis of the scientific papers published on the Web of Sciences and Scopus databases, which addressed the business performance topic by means of clustering; O2 – identifying the correlations between research projects already in place and highlighting research projects not yet approached by researchers, creating new research niches, impacting the development of the performance model applied to current demands.
作为一种旨在确定所执行工作的有效性和效率的风险评估工具,业务绩效作为一个整体,代表了财务信息使用者的主要关注点。随着时间的推移,出现了与业务性能分析相关的持续挑战。本研究的目的是识别和检验在主要主题为企业绩效的已发表文献计量分析中决定因素之间的相互依存关系。因此,为了达到这一目的,我们追求以下目标:1-对发表在Web of Sciences和Scopus数据库上的科学论文进行文献计量耦合分析,通过聚类方法解决业务绩效主题;O2 -识别已经到位的研究项目之间的相关性,突出研究人员尚未接触的研究项目,创造新的研究利基,影响应用于当前需求的绩效模型的发展。
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引用次数: 0
ASPECTS REGARDING FUNCTIONAL STRATEGIES IN ROMANIAN ORGANIZATIONS 罗马尼亚组织的职能战略方面
Pub Date : 2022-07-31 DOI: 10.29358/sceco.v0i35.508
Nicoleta Ciucescu, C. Ceocea, O. Turcu, Andreea Feraru-Prepeliță, R. Ceocea
This paper is a theoretical approach of the importance of functional strategies use by organizations in order to reach set targets. Functional strategies are closely linked to the changing competitive environment. Functional strategies may be the competitive advantage of each company. These strategies contribute to the implementation of the integrated business strategy of the company. They are the foundation for achieving the company's strategic intent. Functional strategies clarify the corporate and business strategies of a company or business unit. In contemporary times, these strategies offer a series of more specific details on the way in which key functional areas shall be managed in the near future by operations managers. Through functional strategies, managers make decisions and carry out actions acquiring higher competencies in different business functions (marketing, financial, operational, human resources) in accordance with corporate strategies and on business level. If corporate strategies and strategies on business level are developed by managers, strategies may be prepared for the functional areas of each business unit. The development of functional strategies may fluctuate from formal to informal. Within larger organizations that carry out complex operations there may be several strategies regarding each major function. Smaller organizations may usually function with lesser policies, and most of them may be informal.
本文是一个理论方法的重要性功能战略使用的组织,以达到既定目标。职能战略与不断变化的竞争环境密切相关。功能战略可能是每个公司的竞争优势。这些战略有助于公司综合经营战略的实施。它们是实现公司战略意图的基础。职能战略阐明了公司或业务单位的公司和业务战略。在当代,这些战略提供了一系列更具体的细节,说明了在不久的将来,运营经理应该如何管理关键职能领域。通过职能战略,管理者根据企业战略和业务层面,在不同的业务职能(市场营销、财务、运营、人力资源)上做出决策并采取行动,以获得更高的能力。如果公司战略和业务层面的战略是由管理者制定的,则可以为每个业务单元的功能领域制定战略。功能策略的发展可能在正式和非正式之间波动。在执行复杂操作的大型组织中,每个主要功能可能有几个策略。较小的组织可能通常以较少的政策运作,并且大多数可能是非正式的。
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引用次数: 0
THE EVOLUTION OF THE CAPITAL MARKET IN ROMANIA IN THE CONTEXT OF THE COVID-19 PANDEMIC COVID-19大流行背景下罗马尼亚资本市场的演变
Pub Date : 2022-07-31 DOI: 10.29358/sceco.v0i35.509
Cătălin Drob, V. Zichil, C. Grigoras, V. Ciubotariu, Andreea Feraru
The purpose of this study is to emphasize the main aspects regarding the evolution of the capital market in Romania in the context of the COVID-19 pandemic. This study tries to present the main aspects which marked the evolution of the national capital market in the last period. The domestic capital market went through a delicate period during the beginning of 2020, since in times of crisis the stock markets react emotionally and thus, are recorded relatively important fluctuations. Although the COVID-19 pandemic created a lot of uncertainty in the capital market, the end of 2020 brought back optimism among investors. In 2021, the d domestic capital market recovered all the decreases registered in 2020 and ended this year with very good results.
本研究的目的是强调在COVID-19大流行背景下罗马尼亚资本市场演变的主要方面。这一研究试图呈现出标志着上一时期国家资本市场演变的主要方面。国内资本市场在2020年初经历了一个微妙的时期,因为在危机时期,股市会做出情绪化的反应,因此会出现相对较大的波动。尽管新冠肺炎疫情给资本市场带来了很多不确定性,但2020年底,投资者的乐观情绪又恢复了。2021年,国内资本市场收复了2020年的全部跌幅,并以非常好的成绩结束了今年。
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引用次数: 0
PROMOTION OF AGRICULTURAL PRODUCTS AND ALCOHOLIC BEVERAGES THROUGH EUROPEAN QUALITY SCHEMES IN EU COUNTRIES FOR THE YEAR 2022 通过欧洲质量计划在欧盟国家推广农产品和酒精饮料,直至2022年
Pub Date : 2022-07-31 DOI: 10.29358/sceco.v0i35.510
L. Ţimiraş
European quality schemes used at Community level have the role of ensuring the legal protection of agri-food products and alcoholic beverages, thus having an important promotional role. Thus, consumers perceive the products whose names are protected by means of quality schemes as having a higher value, which results in increased sales, but also in other benefits of a quantitative and qualitative nature for the producers and the area of origin. This article presents, in the first part, some aspects with regard to the impact, from a marketing perspective, of the use of quality schemes, using in particular information from literature, and subsequently renders the situation in the EU countries, at the level of 2022, regarding the number of products protected under the various quality schemes, by country and by category of protected product, using official information. Several quality schemes are used in the European Union: Geographical indications (Protected designation of origin, Protected geographical indication, Geographical indication), Traditional speciality guaranteed, Mountain product, Product of EU's outermost regions, but this paper refers only to products whose name was protected via Geographical indications and Traditionals speciality guaranteed.
在共同体一级使用的欧洲质量计划的作用是确保对农产品和酒精饮料的法律保护,从而具有重要的促进作用。因此,消费者认为,通过质量计划保护其名称的产品具有更高的价值,从而增加了销售,但也为生产者和原产地带来了数量和质量上的其他好处。本文在第一部分中介绍了从市场营销的角度来看,使用质量计划的影响的一些方面,特别是使用文献中的信息,随后呈现了欧盟国家的情况,在2022年的水平上,关于受各种质量计划保护的产品数量,按国家和受保护产品类别,使用官方信息。欧盟有几种质量方案:地理标志(受保护的原产地名称,受保护的地理标志,地理标志),传统特色保证,山地产品,欧盟最外围地区的产品,但本文仅指通过地理标志和传统特色保证来保护名称的产品。
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引用次数: 0
SOME PUBLIC POLICY INSTRUMENTS INITIATED IN ROMANIA IN THE COVID-19 CONTEXT 在2019冠状病毒病背景下,罗马尼亚启动了一些公共政策工具
Pub Date : 2022-07-31 DOI: 10.29358/sceco.v0i35.502
F. Popa
Ensuring the convergence in the process of the Romanian economic and social environment adaptation, to the requirements of internal market of European Union, but also the alignment of public policies with good practices of European Union, led to the emergence of new types of policies and instruments, for different fields of implementation, in the new conjuncture. As a consequence the COVID-19 pandemic crisis, governments all over the world, imposed restrictions intended for the protection of population, with effects on the economic and social life. In Romania, the government's intervention policies consisted of actions aimed at preventing the collapse in the national economy, materialized in plans, programs and measures, supported by laws and Government Decisions, which constitutes as basic instruments of the period 2020-2021. The present paper tries to present, in a synthetic manner, two essential public policy instruments used in Romania, to combat the negative effects caused by pandemic crisis, respectively, National Recovery and Resilience Plan and National Reform Programme 2021. The conclusions and proposals which ends the paper express the essence of the results obtained. The research methodology used was the documentation from specialty literature, focus on significant issues, synthesis and processing of information, through the author’ own interpretation.
在确保罗马尼亚经济和社会环境适应过程中与欧洲联盟内部市场的要求相一致,同时确保公共政策与欧洲联盟的良好做法相一致,导致在新的形势下出现了针对不同执行领域的新型政策和工具。由于2019冠状病毒病大流行危机,世界各国政府实施了旨在保护人口的限制,对经济和社会生活产生了影响。在罗马尼亚,政府的干预政策包括旨在防止国民经济崩溃的行动,具体体现在计划、方案和措施中,并得到法律和政府决定的支持,构成2020-2021年期间的基本工具。本文件试图以综合的方式介绍罗马尼亚为消除大流行病危机造成的负面影响而使用的两项基本公共政策工具,分别是《国家恢复和复原力计划》和《2021年国家改革方案》。本文最后的结论和建议表达了所得结果的实质。本研究采用的研究方法是专业文献资料,重点关注重大问题,通过作者自己的解释,综合和处理信息。
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引用次数: 0
BUSINESS OPPORTUNITIES IN ROMANIA: INFOMEDIARY, LINK BETWEEN GOVERNMENT INSTITUTIONS AND THE BUSINESS ENVIRONMENT 罗马尼亚的商业机会:信息中介,政府机构和商业环境之间的联系
Pub Date : 2022-07-31 DOI: 10.29358/sceco.v0i35.511
Luminița-Iulia Zaiț
In many fields of activity of the national economy, the legislative basis is one that is constantly changing, being numerous situations in which the impact of legislative initiatives is unfavorable for business environment, and not only that. In this context, the representatives of the business environment, directly affected, can express their opinion by participating in public debates, thus appearing, in their case and for others, the real need for correct, complete, and real-time information in relation to the various events/debates organized by the various public bodies. At this stage, infomediaries intervene providing monitoring, collection, analysis, and synthesis services of data of interest, from different fields of activity, from multiple formal and informal sources found in the virtual environment, offering real support in the involvement of interested parties in the public decision-making process. The article wants, starting from the existing theoretical support in the literature, to highlight the particularities of the specific market in Romania, the emphasis being on identifying the attractiveness of this field of activity and, implicitly, the competitiveness of the active units of the profile.
在国民经济的许多活动领域中,立法基础是不断变化的,立法举措对营商环境不利的情况很多,而且不仅如此。在这种情况下,直接受影响的商业环境的代表可以通过参与公共辩论来表达他们的意见,因此,在他们的情况下,以及对其他人来说,对各种公共机构组织的各种事件/辩论的正确、完整和实时信息的真正需要。在这一阶段,信息中介提供监测、收集、分析和综合有关数据的服务,这些数据来自不同的活动领域,来自虚拟环境中的多种正式和非正式来源,为有关各方参与公共决策过程提供真正的支持。本文希望从文献中现有的理论支持出发,突出罗马尼亚特定市场的特殊性,重点是确定这一活动领域的吸引力,并隐含地指出该概况的活动单位的竞争力。
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引用次数: 0
DIGITAL MARKETING IN POST-PANDEMIC CONDITIONS 大流行后的数字营销
Pub Date : 2022-07-31 DOI: 10.29358/sceco.v0i35.507
R. Ceocea, C. Ceocea, O. Turcu, Nicoleta Ciucescu, Andreea Feraru-Prepeliță
As the COVID-19 pandemic affected the entire world, companies had to develop new techniques and practices to adapt to digital transformation, there came a need for change, for a restructuring of organizational management policy with reference to marketing and communication processes and strategies, organizational procedures, as well as for an awareness of the new technologies that are the bridge towards the online environment. New innovative technologies are the enablers of efficiency and working time reduction, with a focus on automation and systematization. Our aim is to highlight the impact of digitalization on business marketing, the importance of the company’s position and mentality in relation to the current context, as well as the changes in consumer behaviour. The dynamics and fast pace of current trends changes in marketing increase the need to be open about the implementation and adoption of new communication technologies and tools. In this context, organizations must take into account the remodelling of marketing strategies that should be streamlined taking into account intra-organizational and strategic management challenges. Therefore the study aims to outline the implications of digital marketing on the post-pandemic management of companies, and comes up with suggestions related to the allocation of resources in terms of digitalization, that may have a positive impact on improving operational tasks, effectiveness and efficiency through automation.
由于COVID-19大流行影响了整个世界,公司必须开发新的技术和实践来适应数字化转型,因此需要进行变革,根据营销和沟通流程和战略、组织程序重组组织管理政策,并认识到作为通往在线环境桥梁的新技术。新的创新技术是提高效率和减少工作时间的推动者,重点是自动化和系统化。我们的目标是强调数字化对商业营销的影响,公司在当前背景下的地位和心态的重要性,以及消费者行为的变化。当前市场营销趋势变化的动态和快节奏增加了对新通信技术和工具的实施和采用的开放需求。在这种情况下,组织必须考虑到营销策略的重塑,应该考虑到组织内部和战略管理的挑战。因此,本研究旨在概述数字营销对大流行后企业管理的影响,并提出与数字化资源分配相关的建议,这些建议可能对通过自动化改善业务任务、有效性和效率产生积极影响。
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引用次数: 1
Modeling the Impact of Corruption, Degree of Freedom to Invest and Democracy on Domestic Investment: Evidence from MENA Countries 腐败、投资自由度和民主对国内投资的影响建模:来自中东和北非国家的证据
Pub Date : 2021-07-01 DOI: 10.29358/SCECO.V0I33.486
Sayef Bakari, Lamia Benzid
This study examines the impact of corruption, investment freedom, and democracy on domestic investment in countries in the Middle East and North Africa. In order to achieve this, the GMM model was used to test the annual data from 2011 to 2017. The empirical results show that corruption has a negative impact on domestic investment, but the degree of investment freedom and democracy have a positive impact on domestic investment. One of the major contributions of this work is to assert the requirement to wheel more awareness to the direct link between corruption, governance, investment freedom, and domestic investment.
本研究考察了腐败、投资自由和民主对中东和北非国家国内投资的影响。为此,采用GMM模型对2011 - 2017年的年度数据进行检验。实证结果表明,腐败对国内投资有负向影响,而投资自由度和民主程度对国内投资有正向影响。这项工作的主要贡献之一是强调有必要提高人们对腐败、治理、投资自由和国内投资之间直接联系的认识。
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引用次数: 2
ASPECTS THAT INTERVENE IN THE IMPLEMENTATION OF THE NEW PUBLIC MANAGEMENT 干预新公共管理实施的几个方面
Pub Date : 2021-07-01 DOI: 10.29358/SCECO.V0I33.484
F. Popa
Appeared in the last decades of the last century, against the background of economic and global developments, determined by the internationalization of production and free movement of capital, the New Public Management aimed to the transition from the bureaucratic principles of hierarchical setup, to the development of new practices of management . This change had to meet the requirements of the market economy, signifying another form of approach to administration and public management. The purpose of the changes was to reform the public sector organizations, increase their competitiveness and efficiency in the use of resources and the provision of services. The present study propose a short presentation of some opinions of theorists, regarding some limits and dysfunctions, which may occur in the application of the New Public Management, different from some successes of the changes accomplished. Other issues were also addressed, such as the occurrence of reversible trends in the reform process. Given the new challenges of society and the increased demands of citizens, the phenomenon requires efforts to find the best practices of the New Public Management, which to lead to the achievement of the proposed objectives. The research methodology used was the study and processing of ideas from foreign and domestic literature.
新公共管理出现于上世纪最后几十年,在经济和全球发展的背景下,由生产的国际化和资本的自由流动所决定,旨在从等级设置的官僚原则过渡到发展新的管理实践。这种改变必须符合市场经济的要求,这意味着采取另一种形式的行政和公共管理办法。改革的目的是改革公共部门组织,提高它们在使用资源和提供服务方面的竞争力和效率。本文简要介绍了理论界的一些观点,认为新公共管理在应用中可能出现一些局限性和功能障碍,与一些成功的变革有所不同。会议还讨论了其他问题,例如改革进程中出现了可逆转的趋势。鉴于社会的新挑战和公民日益增加的要求,这一现象要求努力寻找新公共管理的最佳做法,从而导致实现所提议的目标。本文采用的研究方法是对国内外文献的研究和处理。
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引用次数: 0
SOME ASPECTS REGRADING THE FUTURE OF FINANCIAL REPORTING 关于财务报告未来的一些方面
Pub Date : 2021-07-01 DOI: 10.29358/SCECO.V0I33.489
D. Botez, Mihaela Enachi
The financial reporting process is a standardized process by which an entity provides information about its business, which is not considered confidential, in the environment in which it operates, for the purpose of supporting and developing the society in general. For several years, this process has been undergoing a period of transformation that involves including in the reporting process, in addition to financial information, non-financial information that presents aspects of the resources used, the business model and the new value created by entity. Thus arose the concept of integrated reporting. In European Union, several European directives have been issued setting out the obligation to provide information on the environment, social issues, and personnel. Recently, a European Union project intended to amend the reporting directives by introducing a new concept, reporting for sustainability. These attitudes pose challenges for professional accountants as the reports need to be audited to express an opinion on the level of assurance in relation to the information provided.
财务报告过程是一个标准化的过程,通过该过程,一个实体提供有关其业务的信息,这些信息不被认为是机密的,在其经营环境中,以支持和发展整个社会。几年来,这一过程已经经历了一段转型时期,包括在报告过程中,除了财务信息,非财务信息,显示资源使用的方面,业务模式和新价值的实体。因此产生了综合报告的概念。在欧盟,已经发布了几项欧洲指令,规定了提供环境、社会问题和人员信息的义务。最近,欧洲联盟的一个项目打算通过引入可持续性报告的新概念来修订报告指令。这些态度给专业会计师带来了挑战,因为需要审计报告,以表达对所提供信息的保证水平的意见。
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引用次数: 0
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