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Running the Family Firm最新文献

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Dedication 奉献
Pub Date : 2021-09-28 DOI: 10.7765/9781526149343.00002
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引用次数: 0
Figures 数据
Pub Date : 2021-09-28 DOI: 10.7765/9781526149343.00004
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引用次数: 0
Index 指数
Pub Date : 2021-09-28 DOI: 10.7765/9781526149343.00017
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引用次数: 0
Let them have Poundbury! 让他们得到庞德伯里!
Pub Date : 2021-09-28 DOI: 10.7765/9781526149343.00011
Laurie Clancy
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引用次数: 0
Megxitting the Firm 离开公司
Pub Date : 2021-09-28 DOI: 10.7765/9781526149343.00014
Laurie Clancy
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引用次数: 0
The heteromonarchy
Pub Date : 2021-09-28 DOI: 10.7765/9781526149343.00013
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引用次数: 0
‘I am Invictus’ 《我是不可征服的》
Pub Date : 2021-09-28 DOI: 10.7765/9781526149343.00012
Laurie Clancy
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引用次数: 0
Postscript 附言
Pub Date : 2021-09-28 DOI: 10.7765/9781526149343.00015
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引用次数: 0
The (Family) Firm 家族企业
Pub Date : 2019-09-27 DOI: 10.7765/9781526149343.00008
E. Owens
The Family Firm presents the first major historical analysis of the transformation of the royal household’s public relations strategy in the period 1932-1953. Beginning with King George V’s first Christmas broadcast, Buckingham Palace worked with the Church of England and the media to initiate a new phase in the House of Windsor’s approach to publicity. This book also focuses on audience reception by exploring how British readers, listeners, and viewers made sense of royalty’s new media image. It argues that the monarchy’s deliberate elevation of a more informal and vulnerable family-centred image strengthened the emotional connections that members of the public forged with the royals, and that the tightening of these bonds had a unifying effect on national life in the unstable years during and either side of the Second World War. Crucially, The Family Firm also contends that the royal household’s media strategy after 1936 helped to restore public confidence in a Crown that was severely shaken by the abdication of King Edward VIII. The Family Firm appears in New Historical Perspectives, an Open Access monograph series for Early Career Scholars from the Royal Historical Society and Institute of Historical Research.
《家族企业》首次对1932-1953年期间王室公共关系战略的转变进行了重大历史分析。从乔治五世国王的第一次圣诞广播开始,白金汉宫与英国国教和媒体合作,开启了温莎王室宣传方式的新阶段。这本书还通过探索英国读者、听众和观众如何理解皇室的新媒体形象,关注观众的接受。它认为,君主制有意提升了一个更加非正式和脆弱的以家庭为中心的形象,加强了公众与王室成员之间的情感联系,这种联系的加强对第二次世界大战期间和双方不稳定的国家生活产生了统一的影响。至关重要的是,家族企业还认为,1936年之后,王室的媒体策略帮助恢复了公众对爱德华八世退位后严重动摇的王室的信心。《家族企业》出现在《新历史视角》中,这是一本面向皇家历史学会和历史研究所早期职业学者的开放专著系列。
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引用次数: 0
‘Queen of Scots’ “苏格兰女王”
Pub Date : 2011-11-29 DOI: 10.7765/9781526149343.00010
Refoto kopia M. Penttilä
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引用次数: 0
期刊
Running the Family Firm
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